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By Allison Goldstein
Cendyn
Content Marketing
Posted: 04/21/2016
Guest arrival is a crucial moment in the guest journey that sets the tone for the entire hotel stay. By the time a guest actually checks in, they have likely undergone a long, tiresome and sometimes irritating travel experience. At this point, their typical mindset is along the lines of, “I can’t wait to get to my room, freshen up and start unwinding”. So it is no surprise that check-in is when a lot things can go wrong. The operational challenge is not how fast you can check the guest in, but how fast you can get the guest in their room without a break-down in communication or guest experience. 
Learn the ins and outs of corporate ticket management with Cendyn/EVENTS, and ensure that you maintain local control of your tickets.
Gone are the days that you have to print brochures to market your property's offerings and special events. With Cendyn/EVENTS eBrochure, you are able to create a digital brochure for each and every customer and event, always offering the most relevant information highlighting your property's unique characteristics in a dynamic and impactful way. What's better is that eBrochure is accessible by any mobile device!
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By Tim Sullivan
Cendyn
Chief Sales + Marketing Officer
Posted: 03/24/2016
You have certainly read the articles and research showing that “consumer demand for personalization makes information the most valuable currency” and that “all travelers, regardless of age and type (business or leisure) are looking for a unique, authentic, personalized, seamless travel experience.” Guests who receive fractured, impersonal messages from a hospitality brand get easily annoyed. As a result, they start ignoring communications, tuning out brand messaging or simply unsubscribing and unfollowing the account.
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By Allison Goldstein
Cendyn
Content Marketing
Posted: 03/10/2016
Cendyn/ONE is excited about our first time exhibiting at “the world’s leading travel show”. Here are five very good reasons you should stop by Hall 6.1, Booth #151.   1. Learn about the Essential Components of True Hotel CRM At Cendyn/ONE we have developed our CRM platform specifically for hotels and resorts and believe that true, enterprise Hotel CRM requires three core components: Enhanced Guest Profiles Communication Automation Guest Intelligence and Analytics
Paperless events are becoming more popular than ever for more reasons than sustainability. With Cendyn/EVENTS getplanning®,  it’s easy to incorporate event technology that will help you streamline the entire event planning process and manage paperless events!
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By Dan Fernandez
Cendyn
Director of Digital Marketing + Advertising
Posted: 03/03/2016
On Friday, February 19th, Google started removing the right-hand rail ads from desktop search result pages. The worldwide change was progressively rolled out last week in all languages. The new Search Engine Result Page (SERP) architecture ends up eliminating one of the main characteristics that differentiate desktop from mobile queries. It particularly affects what Google calls “highly trafficked queries,” which impacts popular travel-related searches as such “hotels in New York City.” Needless to say, this change is very important to the hotel industry, but what does it mean for you as an hotelier?
Corporate ticket management affects many departments of an organization and can seem intimidating to change providers. Learn from the experts what the key elements are to consider for a successful Corporate Ticket Management implementation, and how easy the shift can be!
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By Tim Sullivan
Cendyn
Chief Sales + Marketing Officer
Posted: 02/25/2016
There is a fair amount of confusion in the hotel industry regarding CRM. If you asked five hospitality executives how they define CRM you would likely get five different answers. Some might say it was an email marketing system and others that it was a contact management system or guest engagement platform. None of these answers are wrong but they are all missing the full picture. At Cendyn/ONE we have developed our CRM platform specifically for hotels and resorts and believe that true, enterprise Hotel CRM requires three core components:
With the world becoming more digital there has become a larger need for digital signatures to complete contracts. Learn how Cendyn Arcaneo's® best-of-breed hospitality electronic proposal delivery system, eProposal® with eContract™, rapidly increases conversions and ROI. Now you can send and receive completed contracts within minutes,boosting sales and driving bottom line results!
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