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When it comes to successful email designs in 2016, there’s been one consistent trend: Go Bold. Whether it is a pre-stay, on-property or post-stay campaign, we found that emails with edgy designs, unexpected color palettes, and playful headlines received the highest open and click-through rates. We picked a few of our favorite and most successful client emails. Each offers specific insights on how to engage your audience through a dynamic combination of design and contentOur Favorite Pre-Stay Email – Hollywood Proper Residences Pre-stay triggered emails have some of the highest open rates and provide an amazing opportunity to not only assist your guest...
By Melanie Deyo Director of Product Development CENDYN eProposal, packs a powerful punch, empowering you to respond to RFPs from planners with personalized, on-brand and media-rich proposals in seconds. Its comprehensive dashboard means editing content, managing and tracking your proposal's lifecycle has never been easier. Today we’ll share 5 awesome things about eProposal that will help you stand out above the competition, respond faster to inquiries and ultimately, win the business.1. Unique proposals created in minutes Design unique, personalized proposals that look like mini websites via an intuitive dashboard that lets you tell your story wit...
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By Tim Sullivan
Cendyn
Chief Sales + Marketing Officer
Posted: 12/12/2016
Data has shifted the foundation of the hotel industry. Managers can now segment guest profiles to infinite degrees, creating a comprehensive picture of who’s staying at their properties and engaging with their brand. The question isn’t just how to make that data work – it’s how to make that data work automatically. And we can now achieve this with artificial intelligence and predictive analytics.  In our latest report, “The Hotel Industry’s Automated Future: A Framework for AI with a Human Touch,” we detail the impact artificial intelligence is making on hotels. If you haven’t read it, I invite you to check it out...