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Name: Sara Toth Title: Vice President, Enterprise Business Solutions How long have you been traveling? My entire life – I always try to have a trip planned so there’s always something to look forward to.  What do you do to avoid getting sick? I travel with anti-bacterial lotion in my carry on and use it frequently. What is the best way to change currency? I always get money out at the ATM when I arrive, as you typically receive the best exchange rate with minimal fees through the ATM. Aisle or window? Aisle – I can never sit still on planes and am constantly getting up and walking around. Tips on how to...
By David Dvorak - SVP, Brand & Enterprise Sales It was an exciting time in Boston recently, not just because the Red Sox and Yankees had a weekend series, but because “GBTA was in town.”   The Cendyn team was excited to be part of the tradeshow and have the chance to speak to customers and perspective clients. What did we learn? It was clear that SMM (Strategic Meetings Management) is still a hot topic, with many companies seeking assistance whether they are in the middle of SMM, just launching or thinking about launching.   The bottom line? Organizations need better ways to manage their meetings while having a complete...
Big data and the start-up culture revolution have been game changers for digital marketing in the hospitality space. Suddenly, hotels had to act faster than ever before to compete effectively yet were armed with all this data. Too many options and the urging push to move quickly have left most marketers overwhelmed. Looking forward, the brightest brands in the biz will rise to the top by staying agile, applying new techniques frequently and modifying based on performance.   We recently brought together some of hospitality and ...
The Fontainebleau Miami Beach is one of the most iconic properties on the East Coast. Why did management select Cendyn CRM and digital marketing services? Trust, simplicity and transparency....
As we continue to see technology enhancements in every industry, one theme rings true throughout - the continued advancements in automated and learned technology. In the hospitality industry we have learnt that by understanding more about guests' wants, interests and needs, we have a greater ability to predict their behavior and provide them with the most personalised and unique stay. Guestfolio, the CRM platform built for the independent and boutique hotelier, has just launched its latest feature that uses this automation to learn more about guests through every interaction from the hotel. Guestfolio uses segmentation from both the reservation data provided by ...