Customer success story with Rainmaker - grouprev

This warm and friendly hotel is just a short walk from the excitement of Auburn University and the diverse array of cultural and entertainment attractions of the city of Auburn. The hotel features 225 guest rooms, 11 suites and 22,000 square feet of meeting space, including two ballrooms for large meetings, weddings or special events. Indoor and outdoor terrace seating is available at Arricia’s Trattoria and Bar, which serves three delicious meals daily by an award-winning culinary team. In 2016 The Hotel at Auburn University looked to Rainmaker’s grouprev to help with their growing group business.

An integral part of Auburn University, with 45% of its business hailing from groups, the hotel prioritized finding a group pricing tool that hit the sweet spot of capabilities versus cost. As a smaller hotel without the huge financial backing of a national flag, we need a great product with a value quotient that provides strong ROI without being considered ‘economy’ in terms of capability,

After weighing options in a wide range of price points and capabilities, the hotel chose Rainmaker’s grouprev solution, and has thus far experienced seamless integration; substantial growth in occupancy, rate and RevPAR; and a quicker-than-ever response to RFPs.

Cendyn products in this case study:

  • Rainmaker – grouprev

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