CREATE, PERSONALIZE, DELIVER

eInsight CRM

Drive loyalty and leverage real-time data to provide personalized one-to-one communications for every guest.
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eInsight CRM

Enterprise marketing automation and guest intelligence

Target the right guest, with the right message, at the right time

eInsight CRM

Single guest view

Each guest profile is like a fingerprint. They leave behind a trail of favorites, likes, dislikes, hotel stay choices and destination offers. Keep all this data in your master Guest Profile – the single source of truth for your data.

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eInsight CRM

Personalization

Use rich guest profile data to define and segment target audiences based on past stay history, preferences, loyalty status, guest lifetime value score and more. Rules-based automation combined with sophisticated personalization and upsell opportunities allow hoteliers to learn more about their guests, enhance loyalty and drive revenue across their business.

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Greystone Hotels | Cendyn
With Cendyn, we have the ability to segment, parse and really drill down into data, both individually and at a more macro level. It really helps us focus and deliver specific, targeted messages that guests really want. Cendyn offers the most robust CRM technology in the business from segmentation to targeting, data collection and reporting.
- Dave Rubin
Vice President of Marketing Communications, Greystone Hotels
eInsight CRM

Marketing automation

Engage your customers with multi-channel marketing throughout the entire guest journey using automated journeys, segmentation, and dynamic content that powers relevant and personalized experiences between your brand and the guest. Build and create journeys to automate your full campaign lifecycle using the most sophisticated journey builder in hospitality.

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Anantara Riverside Bangkok dining | Cendyn
We saw incredible results with Cendyn in just the first four months. We got 50% more subscriptions, higher click-through rates and our campaign revenues doubled to $1.5 million. That was incredible, and really showed us there was potential that had not been tapped before.
- Marcos Cadena
VP of Digital Marketing, Distribution & CRM, Minor Hotels
eInsight CRM

Email marketing

Create beautiful, on brand email marketing campaigns targeted with the right message for the right guest. Use dynamic content, segmented audiences and unique customer journeys to tailor your message.

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eInsight CRM

Business Intelligence

Visualize and analyze your marketing data to get the deepest view of your campaign results across all channels. Discover the wins and the unforeseen insights with powerful reporting tools, driven by Microsoft’s Power BI, that bring your data and results to life.

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eNgage

Treat every guest like a VIP

Prep your front-line staff to treat every guest like a VIP. Sitting on top of your PMS, eNgage provides your call center, front desk or guest services agent with live, up-to-date information on the guest to ensure they’re communicating a uniquely personalized message at the right time.

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