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We Hear You: Loyalty that Listens


Understanding your guests is essential to building an effective loyalty program. To truly hear your guests, you must understand your data better. Data that is gathered through tighter integrations of the CRM/CRS/PMS, all to build more relevant loyalty programs that actually cater and serve the guest better, ultimately building revenues. Featuring viewpoints from StayNTouch, SHR and Cendyn.