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Hotel reopening toolkit

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Audiences: the most powerful segmentation in hospitality

eInsight CRM customers will now benefit from the most sophisticated audience segmentation in hospitality. Audiences, a new feature for eInsight CRM, is one of the...

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Prepare your hotel digital marketing strategy for a world without cookies

There's a major shift afoot that will have a dramatic impact on your hotel’s digital marketing: a world without third-party cookies. Here’s what this...

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Crisis Management

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Hospitality in a contactless world

How CRM, video, streaming & other tech tools can reduce contact & empower amazing customer...

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Plotting the comeback for hotels in a COVID-19 environment

Hotels in North America and around the world are starting to look ahead...

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Communication dos and don’ts during COVID-19

To help ensure you are communicating with your guests and community in the...

Hotel Marketing

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The ultimate email marketing playbook for hotels

Email marketing is not only a way to boost sales but also a valuable tool...

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Why cleansing your database is so important in our data-driven world

Creating dynamic, personalized marketing campaigns is the best way to communicate with your...

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The best hotel reopening email campaigns

In this blog, we feature some of our hotel customers reopening emails to...

Data Strategy

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The ultimate email marketing playbook for hotels

Email marketing is not only a way to boost sales but also a valuable tool to get to know your guests better. With this...

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Why cleansing your database is so important in our data-driven world

Creating dynamic, personalized marketing campaigns is the best way to communicate with your hotel guests. However, the effectiveness of these campaigns depends on the...

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Decoding the guestprint amid COVID-19

To help you navigate maintaining stellar personalization at your hotel amid COVID-19 changes, we’ve updated the guestprint. Read on to see how the guest...

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A hotelier’s guide to data science

Learn the key techniques hoteliers can use to advance data science inside their orgs and improve the effectiveness of their marketing programs.

Budget Planning

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What to do when crisis comes to your city

Make no mistake: the global spread of the novel coronavirus, or COVID-19, is a tragedy and health crisis. With that being said, the travel...

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Revenue management trends for 2020 and beyond

Each trend has gained traction specifically because it helps hotels not just increase overall revenues but maximize total profit. It’s the driving force pushing...

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Create a successful revenue strategy for the year ahead

How to make a successful revenue strategy by asking the right questions because the right plan makes all the difference for revenue managers.

Operations

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Hotel reopening toolkit

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Decoding the guestprint amid COVID-19

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The ultimate crisis survival guide for hotels

10 reasons why the guest profile no longer lives in the PMS

Sales

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Hotel reopening toolkit

The most popular and trending topics...

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2020 technology forecast for hotel casinos

This month, we’re taking a glimpse...

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7 Skills to help you close more business at your hotel

Group sales is not about manipulation;...

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10 ways to mend fences between revenue management & sales

Consider implementing these 10 ways to...

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