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A hotelier’s guide to personalization
In this guide, you'll learn how to enable automated, predictive and relevant guest engagement across the entire traveler lifecycle.
Cendyn Industry Guide for Hotel Marketers
A hotelier’s guide to GDPR
With GDPR coming into effect on May 25, 2018 this guide will help you prepare for the new legislation and enable you to get your database ready in time.
Hotel CRM cheat sheet
We highlight the key concepts of CRM and how each role can play a part in the implementation and success of CRM at your hotel.
Preparing your hotel for GDPR
At Cendyn we’ve been working hard to ensure that we are prepared for the upcoming General Data Protection Regulation (GDPR) legislation, and in turn, ensure you are prepared too.
GDPR ready
A hotel marketer’s guide to CRM
Learn more about the role the Marketing Manager plays when it comes to hotel CRM.
Hotel CRM & social media guide
Understand the power of cross-channel marketing
In this guide, we’ll explore how powerful data segmentation can be used when these two information systems are used together.
CRM and social integration
Loyalty spotlight China
Take a deep dive into the mindset of travelers from China - what are their expectations when it comes to loyalty and brand advocacy?
China Shanghai
Top social platforms in APAC
Because of the level of mobile penetration, social media as a platform plays a critical role for engagement with both business and leisure travelers in Asia, and as such, are part of the complete travel journey.
Asia Pacific social