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Guide
A hotelier’s guide to personalization
In this guide, you'll learn how to enable automated, predictive and relevant guest engagement across the entire traveler lifecycle.
Guide
A hotelier’s guide to GDPR
With GDPR coming into effect on May 25, 2018 this guide will help you prepare for the new legislation and enable you to get your database ready in time.
Infographic
Hotel CRM cheat sheet
We highlight the key concepts of CRM and how each role can play a part in the implementation and success of CRM at your hotel.
Blog
Preparing your hotel for GDPR
At Cendyn we’ve been working hard to ensure that we are prepared for the upcoming General Data Protection Regulation (GDPR) legislation, and in turn, ensure you are prepared too.
Blog
A hotel marketer’s guide to CRM
Learn more about the role the Marketing Manager plays when it comes to hotel CRM.
Guide
Hotel CRM & social media guide
Understand the power of cross-channel marketing
In this guide, we’ll explore how powerful data segmentation can be used when these two information systems are used together.
Blog
Loyalty spotlight China
Take a deep dive into the mindset of travelers from China - what are their expectations when it comes to loyalty and brand advocacy?
Blog
Top social platforms in APAC
Because of the level of mobile penetration, social media as a platform plays a critical role for engagement with both business and leisure travelers in Asia, and as such, are part of the complete travel journey.
Blog
7 best practices for mobile-first email design
We allow our favorite brands into our inbox because of the impression they leave us with their emails.
Guide
Hotel marketing to millennials
Millennials now make up the largest living generation and are spending more on travel than ever.
Blog
Using CRM and data to curate unique experiences
While customer relationship management (CRM) is a term that encompasses both human interaction and software, some references to it might refer exclusively to technology but very few mentions of it would encompass both.
Video
How to work collaboratively
Looking to break down the silos in your hotel? We spoke to hoteliers and experts in the industry to find out how they've broken down those silos at their hotel and allowed themselves to work collaboratively across their teams.
Customer story
Nital Lake Lodge success story
As one of the top 25 hotels in Canada as rated by TripAdvisor, Nita Lake Lodge is a truly unique property.
Blog
International Women’s Day
To celebrate International Women’s Day, we sat down with Cendyn’s co-founder and Enterprise Business Officer, Robin Deyo.
Customer story
Hilton Anatole success story
With Getplanning by Cendyn, Hilton Anatole gained a project management tool that helped the hotel’s team improve efficiency and turnover process by over 50%.
Video
Drive loyalty using technology
In our latest video, we take a deep dive into the world of loyalty to see what it means for hoteliers.
Guide
Enhancing loyalty Asia-Pacific
Created in conjunction with Skift, this report takes a deep dive into the technology and trends driving CRM and Loyalty specifically in the Asia-Pacific region.
Blog
The key trends for 2018
The evolving nature of the guest experience and keeping up with guests’ needs and expectations is a huge focus for the hospitality industry at the moment.
Blog
Meet the team – DeVon Rodgers
Personality, integrity and determination are a few of my strengths that allow me to perform and work effectively in any situation that I’m placed in.
Guide
Digital marketing plan budget guide
In this guide, we provide insight on the most important factors to consider; historic reporting, goals for next year, what's working and what isn't.
Blog
Meet the team – Delano Williams
We are the foot soldiers on the front lines looking for opportunities to connect potential clients with Cendyn.
Blog
A deep dive into data intelligence
The hospitality industry caters to millions of people daily.
Blog
Cendyn success story: Hotel del Coronado
Hotel del Coronado is an iconic destination at the Pacific’s edge just minutes from downtown San Diego.
Guide
The hotel industry’s automated future
Learn how marketers are shifting from a pattern of interruption to weaving offers and touch points into the guest’s life on and off property.
Guide
Digital marketing best practices
In this hotel digital marketing guide you’ll learn best practices and hear from top industry experts and see how leading brands stay on top in a competitive landscape.
Guide
Digital marketing plan budget guide
In this guide, we provide insight on the most important factors to consider; historic reporting, goals for next year, what's working and what isn't.
Infographic
Successful CRM deployment
A step-by-step guide that takes the guesswork out of a successful CRM implementation.
Guide
Investing in a hotel CRM
Our guide will help you ask the right questions during the consideration and due diligence phases of a possible CRM solution.
Blog
5 Awesome Tips about eProposal
eProposal packs a powerful punch, empowering you to respond to RFPs with personalized, on-brand and media-rich proposals in seconds.
Blog
5 ways AI is transforming hotel marketing
Artificial intelligence is enabling the hotel industry to do incredible things.
Blog
An insider’s guide to tagging like a pro
How tagging leads to improved website performance & personalized marketing campaigns
Blog
The bottom line impact
As digital marketers, we always focus on return on investment (ROI) and return on advertising spend (ROAS).
Blog
Converting Guests To Loyal Brand Advocates
Hotels that succeed in building on their direct channels, leveraging their data and enhancing their digital marketing strategy will have a greater chance at enhancing their brand and driving loyalty amongst its guests.
Guide
El cambio de las OTA
Los hoteles se ven en la encrucijada de competir por las reservas directas y, al mismo tiempo, maximizar el potencial de distribución del canal de las OTA.
Blog
Improving email opens & clicks
10 tips for improving email opens & click throughs - emails are the first contact, and often the last contact, so make them count.
