Feb 7, 2023 BlogAre hotel restaurants stepping up to the plate? Empower your hotel and restaurant staff to recognize, reward...
Jan 24, 2023 GuideEmail design best practices Check out our comprehensive guide that covers the Do’s,...
Jan 4, 2023 Infographic7 smart ways to generate non-room revenue and boost loyalty Download our infographic to discover variety of tactics designed...
Nov 7, 2022 GuideThe ultimate email marketing playbook for the holiday season With the holiday season right around the corner, now...
Sep 22, 2022 WebinarThe secret sauce to driving direct bookings via your hotel’s website With advanced personalization hoteliers can target specific offers to...
Aug 16, 2022 GuideEmail deliverability guide for hoteliers Optimizing your email program will give your email the...
Aug 3, 2022 Guide7 ways to boost SEO results for your hotel Learn 7 things you can do to boost your...
Jul 27, 2022 GuideSupercharge your hotel’s digital marketing with your CRM data To supercharge your digital marketing, you’ll need a well-organized...
Jul 14, 2022 GuideDigital advertising tips & tricks for your hotel Savvy hotel marketers must stay on top of the...
Jun 30, 2022 GuideThe power of a CRM & PMS integration The most important integrations in the hotel technology suite...
Jun 14, 2022 WebinarOut with the old, in with the new: Driving loyalty now and in the f... Changing consumer priorities and values have called for a...
Apr 28, 2022 InfographicHotel operator’s checklist to master flawless check-in From pre-arrival to during and after a guest’s stay,...
Apr 27, 2022 BlogWhich loyalty program is best for your hotel? Brands that can use loyalty programs effectively to unlock...
Apr 15, 2022 WebinarSay goodbye to off-season: strategies to fill empty rooms Learn the latest strategies and technologies designed to help...
Mar 30, 2022 BlogThe importance of increasing digitization in hospitality With COVID-related labor shortages, coupled with evolved guest expectations,...
Mar 30, 2022 BlogGoogle Prefetch and the future of email marketing While Google has been using prefetching in some form...
Mar 17, 2022 Infographic6 easy ways to spruce up your hotel’s website Following a few simple steps on a regular basis...
Mar 11, 2022Hotel CRM 101 – The benefits and how to make CRM work for your hotel Checkout our deep-dive into all things CRM and how...
Feb 8, 2022 Infographic10 formas de dominar la fidelización en tu hotel He aquí diez maneras de abrirse paso entre el...
Jan 31, 2022 WebinarWebinar: 2022 Trends Watch Dive into the major trends for revenue, marketing and...
Jan 10, 2022 BlogTendencias 2022: lo que los profesionales de marketing hotelero deb... Con un nuevo año que comienza, miramos hacia 2022...
Dec 28, 2021 WebinarHow to leverage automated personalization to enhance the guest expe... Technology is taking the lead in helping hotels recover...
Dec 16, 2021 Infographic10 ways to hack loyalty at your hotel Here are ten ways to cut through the noise...
Dec 13, 2021 BlogTrends Watch 2022: What hotel marketers need to prepare for in the ... With another year soon to be in the rear...
Dec 8, 2021 Guide¿Cómo impactan en tu email marketing las nuevas normas de privacida... Descubre todo lo que necesitas saber sobre las nuevas...
Dec 7, 2021 BlogEmail design trends ready to take over 2022 We hope these trends help ignite your creative spark...
Dec 6, 2021 GuideBuild a smart marketing strategy for 2022 and beyond Set your hotel up for success in 2022 by...
Nov 18, 2021 InfographicFuture proof your forecasting for 2022 As you look to improve your hotel’s performance across...
Nov 15, 2021 GuideChecklist para tu email marketing durante las próximas Navidades Para ayudarte a empezar con tus campañas de vacaciones...
Nov 15, 2021 GuideHow is Apple Privacy impacting email marketing strategy? Everything you need to know about Apple’s Mail Privacy...
Nov 4, 2021 GuideHotel Tech Report 2022 Buyer’s Guide: Hotel Web Design Agencies Produced in partnership with HotelTechReport - This buyer's guide...
Nov 3, 2021 WebinarApple’s privacy changes are here, is your hotel ready? How to adjust your marketing strategy in line with...
Oct 26, 2021 BlogeLoyalty: Reward your guests across every aspect of the guest journey eLoyalty's latest feature unlocks new and lucrative revenue streams...
Oct 25, 2021 VideoeNgage & Onyx Hospitality – Cendyn Customer Success Story Treat every guest like a VIP. Greet guests via...
Oct 25, 2021 VideoeInsight CRM – Insight Score Cendyn’s eInsight CRM customers will now benefit from Insight...
Oct 21, 2021 GuideHoliday email marketing checklist To help you get started with your holiday campaigns...
Oct 18, 2021 WebinarHN World Panel: How to manage revenue in a pent-up demand era? What hoteliers should do to optimize and manage COVID's...
Oct 14, 2021 Infographic5 tips for hotel blogging success Use these 5 tips to build a blog content...
Oct 12, 2021 GuideCómo planificar el presupuesto en tiempos de incertidumbre A la vuelta de la esquina de otra temporada...
Oct 8, 2021 WebinarRevive your hotel website for the return to travel Industry experts from Tsogo Sun and Cendyn discuss how...
Sep 28, 2021 GuideUsing technology to create personalized experiences With the right data integrations, hoteliers can drive ancillary...
Sep 16, 2021 GuideCómo crear líneas de asunto de email que conviertan Pon los perfiles más completos de tus clientes a...
Sep 16, 2021 GuideHow to budget plan amidst uncertainty As you round the corner into another budgeting season...
Sep 9, 2021 WebinarSupercharge your hotel’s online presence with Cendyn’s CMS In this webinar, we discuss harnessing the power of...
Aug 23, 2021 GuideHow to create email subject lines that convert Resist the urge to tick items off your to-do...
Aug 17, 2021 Guide8 ways guest scoring will turn you into a sophisticated marketer Here’s how guest scoring works to turn you into...
Aug 12, 2021 Guide4 ways to finesse your list segmentation skills Emails deployed via smartly-segmented lists outperform overly broad campaigns...
Jul 21, 2021 GuideThe guest engagement recovery guide How do we promote guest engagement? By leveraging processes...
Jul 15, 2021 WebinarRevamp your hotel’s guest experience with secure payments and autom... In this webinar, we discuss the integration of hotel...
Jul 8, 2021 BlogHow privacy protection is changing email marketing Email marketing will continue to be an incredibly effective...
Jul 8, 2021 GuidePotencia el marketing digital de tu hotel con los datos del CRM Pon los perfiles más completos de tus clientes a...
Jun 24, 2021 Guide10 steps to boost loyalty at your hotel Memories and nostalgia are powerful; now it’s up to...
Jun 17, 2021 GuideHow to grow guest revenue prior to guest arrival Learn how to start generating revenue and building loyalty...
Jun 9, 2021 BlogeInsight CRM: Simple, comprehensive email marketing template manage... eInsight CRM enables you to easily create and manage...
Jun 8, 2021 WebinarListen, learn and earn from your hotel guests In this webinar, we discuss the added importance of...
May 7, 2021 Infographic7 traveler types that are ready for the age of revenge travel Learn more about the 7 ideal traveler types you...
Apr 29, 2021 GuidePrepare your hotel for pent-up travel demand Plan your own hotel’s rebound strategy to prepare for...
Apr 14, 2021 GuideRev up your hotel’s data strategy with a Customer Data Platform A CDP is a standardized data layer that keeps...
Apr 7, 2021 Guide8 creative ideas for generating non-room revenue at your hotel Non-room revenue can make all the difference when it...
Apr 2, 2021 GuidePrepara tu hotel para la demanda de viajes reprimida Todo lo que hay que saber sobre la vuelta...
Mar 10, 2021 GuideCDP vs. CRM – What’s the difference and how can the two... Let's compare customer data platforms with customer relationship management...
Feb 10, 2021 GuideStrengthen your social media presence in 2021 Social media saw surging engagement in 2020, as people...
Feb 10, 2021 WebinarON-DEMAND WEBINAR: Master the art of loyalty at your hotel The importance of promoting and rewarding loyalty during a...
Feb 9, 2021 WebinarMaster the art of loyalty at your hotel In this webinar, we discuss how to engage your...
Feb 5, 2021 BlogeInsight CRM campaign management – reimagined The new streamlined and intuitive workflows in eInsight CRM...
Feb 3, 2021 GuideWhy you should be focusing on first-party data First-party data puts you closer to your customers --...
Jan 13, 2021 GuideCapture non-room revenue at your hotel One of the most important catalysts for growth at...
Jan 7, 2021 BlogPriorityQ: send ultra-personalized communications with our new one-... PriorityQ allows you to segment your top tier guests...
Jan 5, 2021 GuideA user guide to Cendyn’s Insight Score and Audiences The Insight Score gives marketers what they need to...
Dec 23, 2020 GuideHotel Tech Report 2021 Buyer’s Guide: Hotel CRM & Email Market... This Buyer's Guide assists decision makers through the research,...
Nov 23, 2020 GuideCreate wow moments for guests in a socially distanced world By making your hotel guests feel comfortable, anticipating their...
Nov 12, 2020 BlogeInsight CRM & Apple Wallet: reservation details at your guest... The new eInsight CRM and Apple Wallet integration is...
Oct 29, 2020 WebinarFuture-proof your hotel marketing strategy for 2020 and beyond Understand the factors at play with current capacity constraints...
Oct 22, 2020 BlogInsight Score: guest lifetime value score supercharged by data science The Insight Score uses predictive revenue science to supercharge...
Oct 15, 2020 Guide10 ways to leverage loyalty in your revenue management strategy As marketers and revenue managers, we rely on data...
Oct 7, 2020 GuideMarketing and revenue under one roof In this guide, we’re going to show you seven...
Sep 24, 2020 GuideThe ultimate email marketing playbook for hotels Email marketing is not only a way to boost...
Sep 16, 2020 GuideWhy cleansing your database is so important in our data-driven world Creating dynamic, personalized marketing campaigns is the best way...
Sep 14, 2020 BlogThe best hotel reopening email campaigns In this blog, we feature some of our hotel...
Sep 10, 2020 BlogAudiences: the most advanced audience segmentation and targeting ca... Our latest feature addition to eInsight CRM - Audiences....
Sep 8, 2020 BlogHow to use Facebook to improve your hotel’s digital marketing Here’s what you need to know about using Facebook...
Aug 12, 2020 GuideEmail design best practices for hotels More than ever, hoteliers must maximize the use of...
Aug 6, 2020 GuidePrepare your hotel digital marketing strategy for a world without c... There's a major shift afoot that will have a...
Aug 5, 2020 Infographic7 formas de impulsar el SEO de tu hotel Descarga ahora nuestra infografía y descubre 7 cosas que...
Jul 23, 2020 GuideCRM: strategies and best practices to improve the guest experience In this guide we show you the fundamentals of...
Jul 15, 2020 GuideHotel reopening toolkit The most popular and trending topics hotels should consider...
Jul 15, 2020 BlogThe Email Benchmarks – how 2020 shaped email marketing As our first follow-up to our Email Benchmark Report,...
Jul 8, 2020 Infographic5 ways to embrace metasearch on a budget When done well, metasearch can be a hotel’s best...
May 28, 2020 GuideThe Email Benchmark Report 2020 Email continues to reign as the favored channel of...
May 15, 2020 WebinarGO ALL IN: Digital marketing for online casinos Discover the latest trends and digital strategies that will...
Apr 28, 2020 GuideGuía de optimización de email marketing para hoteleros La entregabilidad excepcional de tus correos está a su...
Apr 9, 2020 Guide10 digital marketing strategies for during and after COVID-19 With the travel industry at a virtual standstill, what’s...
Mar 18, 2020 BlogHot tips! Dealing with the effects of COVID-19? We’ve put together some tips and tricks for using...
Mar 12, 2020 GuideHow to build the best attribution model for your hotel This is the second guide in our two-part series...
Mar 10, 2020 BlogWhat’s at the heart of good hotel Website design? Creating a compelling and effective hotel website means balancing...
Mar 6, 2020 BlogWhat to do when crisis comes to your city Make no mistake: the global spread of the novel...
Mar 3, 2020 BlogTop social platforms in APAC for hoteliers Where should you be investing your marketing dollars and...
Mar 3, 2020 GuideUnderstand attribution in digital marketing How is a hotel marketer supposed to know what...
Feb 25, 2020 WebinarPersonalized Pricing: the Path to Greater Profitability in 2020 With closer collaboration, your hotel can reap the benefits...
Feb 14, 2020 BlogHow to protect your hotel and prepare for a crisis A time of crisis can be stressful for anyone...
Feb 14, 2020 GuideEverything you need to know about metasearch advertising If your hotel is looking to take advantage of...
Feb 5, 2020 GuideCómo capturar ingresos más allá de las habitaciones de tu hotel Uno de los catalizadores más importantes para el crecimiento...
Jan 13, 2020 GuideThe hotelier’s guide to green marketing In this guide, we explain how to market your...
Jan 12, 2020 GuideSorprende a tus clientes en un mundo marcado por el distanciamiento... Descubre cómo deslumbrar a tus huéspedes dentro de un...
Jan 10, 2020 GuideRefuerza tu presencia en redes sociales en 2021 Social media saw surging engagement in 2020, as people...
Jan 9, 2020 Guide10 reasons why the guest profile no longer lives in the PMS For today’s hoteliers, it’s the CRM that enables a...
Jan 7, 2020 Blog5 ways to start a data science initiative at your hotel Guidance for working with data as a hotel marketer...
Jan 2, 2020 InfographicDiscover your potential unknown guests Here’s our 7-step guide to surfacing your hidden guests...
Dec 23, 2019 GuideA hotelier’s guide to data science Learn the key techniques hoteliers can use to advance...
Dec 16, 2019 Infographic5 benefits of hotel marketing and revenue management being BFFs Hotels with integrated marketing and revenue management departments –...
Dec 11, 2019 BlogThe best hotel holiday email campaigns We're delighted to share with you this year the...
Nov 25, 2019 EventPersonalization & Pricing: Where CRM Meets Revenue Management We'll look at how a wide range of rich...
Nov 20, 2019 GuideLa calculadora de inversión digital de Cendyn Descarga la calculadora de inversión digital de Cendyn para...
Nov 14, 2019 BlogDesigning a hotel loyalty program: Part 2 Today, we share Part 2 in our loyalty program...
Nov 13, 2019 GuideHow to master your hotel’s Instagram and Facebook stories If you’re not adding Facebook or Instagram Stories to...
Nov 13, 2019 GuideHow to execute SEO like a pro This guide is for hospitality marketers who want to...
Nov 13, 2019 GuideData management fundamentals for hoteliers In this guide we explore the fundamentals of data...
Nov 9, 2019 Guide10 claves para aprovechar la fidelización en tu estrategia de Reven... Como comercializadores y revenue managers, dependemos de los datos...
Nov 4, 2019 GuideHow to master the psychology of group sales & events 7 skills to help you close more business at...
Oct 31, 2019 BlogMaster lead scoring at your hotel Group sales success comes from effectively allocating resources to...
Oct 31, 2019 BlogHow to use a Facebook catalog for hotels The Facebook catalog is one of the few constants...
Oct 28, 2019 InfographicAce Black Friday & Cyber Monday campaigns Win your Black Friday & Cyber Monday revenue goals...
Oct 23, 2019 Guide8 powerhouse benefits of a CRM & RMS integration for hotels When Customer Relationship Management (CRM) and Revenue Management System...
Oct 15, 2019 GuideLa guía definitiva de email marketing para hoteles El marketing por correo electrónico no sólo es una...
Oct 15, 2019 BlogSeven steps to master lead management at your hotel Deliver a considerate and impactful lead acquisition and conversion...
Sep 26, 2019 Guide5 pasos esenciales para dominar los tests A/B En nuestra última guía, repasamos los cinco pasos esenciales...
Sep 26, 2019 Guide5 essential steps to A/B test the right way An A/B test is when different variables in a...
Sep 24, 2019 WebinarData management fundamentals for hoteliers In partnership with Sojern and Jumeirah, we are very...
Sep 23, 2019 BlogHow to master your hotel’s Instagram and Facebook stories Social media is an effective channel to showcase the...
Sep 23, 2019 WebinarHow to market your hotel after a hurricane Learn effective hotel marketing strategies to communicate with and...
Sep 19, 2019 Guide10 consejos para crear emails capaces de generar reservas Descarga nuestra guía para recibir diez consejos para mejorar...
Sep 17, 2019 BlogGlobal CRM Study preview: What’s next for the future of CRM This is the third article in a series where...
Sep 16, 2019 GuidePrepara la estrategia digital de tu hotel para un mundo sin cookies Hay un cambio importante en marcha que tendrá un...
Sep 4, 2019 Guide10 Hospitality trends to look for in Asia Download our guide and learn the top ten hospitality...
Sep 4, 2019 BlogGlobal CRM study preview: What hotels look for in a CRM This is the second article in a series where...
Aug 28, 2019 BlogGlobal CRM Study preview: The top challenges when it comes to CRM This is the first article in a series where...
Aug 26, 2019 Infographic5 formas de adaptar la inversión en metabuscadores a tu presupuesto Hemos resumido las cinco razones principales para que incorpores...
Aug 22, 2019 Blog3 things you need to do right away on your hotel’s Google pro... Here’s what your hotel needs to know about Google’s...
Aug 21, 2019 Infographic10 aciertos y errores en tu estrategia en Google Empieza a aprovechar todo lo que ofrece Google
Aug 21, 2019 GuideHow to maintain momentum in the off-season Learn three ways that your essential departments can fuel...
Aug 17, 2019 GuideKit de herramientas para la reapertura de hoteles En esta guía cubriremos los temas más populares y...
Aug 15, 2019 BlogHow to bring your best guest stories to life An effective ways to combat repetition is to turn...
Aug 12, 2019 GuideDecoding the guestprint Your guests have unique passions and personality traits that...
Aug 7, 2019 GuideHotel operations: 10 ways to leverage CRM As 2020 is approaching, hotels will depend on their...
Aug 7, 2019 GuideHotel marketers: 10 ways to leverage CRM As budget season is approaching, all eyes are on...
Aug 5, 2019 Infographic10 dos and don’ts for hotels using Google Here are 10 ways to capture more value from...
Aug 5, 2019 BlogGet your hotel prepared for digital transformation Hoteliers face a lot of things: from macro-economic headwinds...
Jul 8, 2019 GuideHospitality en un mundo contactless La tecnología está tomando la delantera para ayudar a...
Jul 5, 2019 GuideThe evolution of hotel marketing Explore and understand the evolution of hotel marketing to...
Jul 5, 2019 InfographicHow to align hotel revenue, marketing & operations Here are 10 tips for finding that sweet spot...
Jul 5, 2019 GuideGestión de leads para directores de Ventas de hoteles Cuando se trata de conseguir más grupos para tu...
Jul 2, 2019 Guide10 ways hotel CRM boosts your bottom line Increasingly, hotels are turning to CRM to find new...
Jul 1, 2019 BlogBecome a content marketing pro with six simple steps Here are 6 simple steps to help you create...
Jul 1, 2019 Blog5 proposal mistakes your hotel should stop right now Stay away from these sales sins that consistently cost...
Jun 15, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... With an AI-powered hotel CRM, it's feasible to deliver...
Jun 5, 2019 GuideCómo contar historias con tus datos Consulta nuestra última infografía para descubrir cómo la visualización...
Jun 1, 2019 BlogHoteliers: What you need to know about changes to Facebook, Instagr... Facebook announced changes across Messenger, Instagram, and WhatsApp, which...
May 26, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... AI makes it possible to have robust hotel guest...
May 5, 2019 GuideLeverage guest content and nurture your brand One of the easiest, most effective ways to combat...
May 5, 2019 InfographicDe la búsqueda a la reserva: personaliza el viaje completo del cliente Desde la selección de un destino hasta la búsqueda...
May 1, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing R... Artificial intelligence and machine learning are breaking new ground...
May 1, 2019 BlogHoteliers: Everything you need to know from Google’s I/O conf... Hoteliers take a look at our recap from Google's...
Apr 30, 2019 Guide10 estrategias de marketing online durante y después del COVID-19 A continuación, presentamos 10 estrategias de marketing digital para...
Apr 5, 2019 GuideHow to build a digital culture at your hotel Managing digital transformation doesn’t always have to be complicated...
Apr 5, 2019 GuideGuía de gestión de leads para hoteleros ¿Agobiado por los leads? Ahora viene el empujón final:...
Apr 5, 2019 Guide11 things planners want in hotel proposals right now When it comes to capturing more group business, it’s...
Mar 23, 2019 GuideTodo lo que necesitas saber sobre atribución en marketing digital ¿Cómo puede un profesional de marketing saber qué es...
Mar 5, 2019 GuideLead management guide for hoteliers This guide takes you through the necessary steps to...
Mar 1, 2019 Blog3 ways to drive local guest business for your hotel restaurant Guest post from our partners at Seven Rooms
Mar 1, 2019 BlogDesigning a hotel loyalty program: Part 1 Map out the core principles for your hotel's loyalty...
Feb 26, 2019 GuideDatenwissenschaftliche Anleitung Daten können eine kniffelige Angelegenheit sein. Zu viele, nicht...
Feb 26, 2019 Guide8 mächtige Vorteile einer CRM- und RMS-Integration Wenn Lösungen in den Bereichen Customer Relationship Management (CRM)...
Feb 26, 2019 GuideSo setzen Sie SEO wie ein Profi ein Eine gut optimierten Hotelwebsite bietet einen umfassenden Vorteil: Durch...
Feb 5, 2019 InfographicFrom looking to booking: personalize the whole guest journey From selecting a destination to researching the stay itself,...
Feb 5, 2019 GuideLa guía definitiva para obtener los mejores resultados del SEO hote... Esta guía está dirigida a profesionales del marketing hotelero...
Feb 2, 2019 Guide10 consejos para hoteleros: qué hacer y qué no hacer en Instagram Para los hoteles, el uso de Instagram es beneficioso...
Feb 1, 2019 BlogMeasuring what matters the most at your hotel Numbers are rational and assuming that the source of...
Feb 1, 2019 BlogHow CRM has evolved the digital landscape The landscape of how we manage our data has...
Jan 5, 2019 InfographicLet’s hear it for the brand! Brand consistency is table stakes when it comes to...
Jan 5, 2019 GuideLead scoring for hotel sales pros Lead scoring ensures that Sales Managers don’t waste time...
Jan 5, 2019 InfographicGoing from a Hotel Database to an Ecosystem Hotels need to think about data existing in an...
Jan 5, 2019 InfographicA hotelier’s guide to display advertising Break through the distractions to create an ad experience...
Jan 5, 2019 Guide10 Dos & Don’ts for Hotels on Instagram How to nurture engagement & what to avoid at...
Nov 5, 2018 GuideAce your hotel RFP response process Our latest guide provides you with five simple steps...
Nov 1, 2018 BlogMaking personalization work in the real world Hear about three hotels experiences about personalization and see...
Nov 1, 2018 Blog(Almost) everything starts with a search Research is second nature to consumers - people are...
Oct 6, 2018 GuideUnlocking the potential of group sales and catering Look at how group sales & catering has become...
Oct 1, 2018 BlogShifting away from the PMS as the data warehouse Traditionally, the PMS has been considered the primary hub of...
Oct 1, 2018 BlogCRM for the modern hotel marketer We were delighted when our partners, Welcome Systems, invited...
Sep 5, 2018 Guide2019 digital marketing plan & budget guide Get the guidance you need to create your hotel's...
Sep 1, 2018 BlogPersonalize the hotel guest experience We're delighted to bring you a blog post by...
Sep 1, 2018 BlogAce your hotel RFP response process In the hotel industry an RFP, or request for proposal,...
Aug 10, 2018 GuideGuía: 6 claves para conocer mejor a nuestros clientes Descarga nuestra última guía para superar las expectativas de...
Aug 2, 2018 Infographic10 tips to close group business Shorten the sales cycle with hotel proposals that win...
Aug 2, 2018 BlogCendyn product updates Enterprise marketing automation and guest intelligence for multi-property/multi-brand implementations
Aug 1, 2018 BlogHow to reach hotel seekers in your city Amy is looking for reasons to believe your hotel...
Aug 1, 2018 BlogAggregating your hotel data with CRM Challenges arise out of the evolution of technology in...
Jul 9, 2018 EventPanel: Hotel Marketer’s Guide to Personalization at Scale Get hands-on advice from experts in hospitality and digital...
Jul 5, 2018 GuideObtaining consent for marketing activities This guide will give you all the tips you...
Jul 1, 2018 BlogEngage with your most valuable guests Building a relationship with your guests is the cornerstone of hospitality,...
Jun 2, 2018 BlogCendyn partners with Hedgehog for marketing personalization Cendyn is proud to announce a new partnership with...
Jun 2, 2018 BlogMapping personalization to profits in the guest journey Through the guest journey, travelers interact with a myriad...
May 5, 2018 GuideHotel marketing guide to personalization In this guide, you'll learn how to enable automated,...
May 5, 2018 GuideChanging traveler expectations Download our guide to discover how traveler expectations have...
May 2, 2018 BlogDrive revenue throughout the guest journey We can’t escape the topic of AI today -...
Apr 5, 2018 GuideHotel marketing to millennials Millennials now make up the largest living generation and...
Apr 5, 2018 GuideHotel CRM & social media guide In this guide, we’ll explore how powerful data segmentation...
Apr 2, 2018 BlogDrive direct bookings with hotel CRM In this article we suggest some effective ways of...
Apr 2, 2018 BlogGet to know your guests with guest profiles By compiling data and learning guest behavior over time,...
Apr 2, 2018 BlogHit the OTAs with a rebound: 5 direct booking strategies for hotels Love them or hate them, the OTAs are here...
Apr 2, 2018 BlogData append campaigns for need times Every hotel experiences need periods. Whether it is the...
Mar 16, 2018 BlogHow to create promoters of your hotel’s brand Is your hotel benefiting from strong word-of-mouth? If not,...
Mar 5, 2018 InfographicDiscover everything you need to know about hotel CRM We highlight the key concepts of CRM and how...
Mar 2, 2018What drives guests to be promoters? In previous research conducted, we’ve seen that the Net...
Mar 2, 2018 BlogA hotel marketer’s guide to CRM Learn more about the role the Marketing Manager plays...
Feb 2, 2018 BlogPromoter, neutral or detractor? What makes a guest a promoter, neutral or detractor?...
Feb 2, 2018 BlogUse technology to improve the guest experience Using technology to own the digital conversation has become...
Feb 2, 2018 BlogTripAdvisor success with CRM Using CRM and TripAdvisor Review Collectio technology, TripAdvisor identified...
Jan 5, 2018 GuideHospitality marketing segmentation guide Our latest guide provides you with 5 easy steps...
Jan 5, 2018 Infographic10 secrets to stellar email opens and click-throughs 10 secrets to keep your hotel’s emails from getting...
Jan 2, 2018 Blog7 best practices for mobile-first email design We allow our favorite brands into our inbox because...
Nov 2, 2017 BlogAutomated email ideas for the holidays Email automation is a great way for hoteliers to...
Nov 2, 2017 BlogData intelligence that improves guest loyalty The hospitality industry caters to millions of people daily....
Nov 2, 2017 Blog5 ways AI is transforming hotel marketing Artificial intelligence is enabling the hotel industry to do...
Oct 5, 2017 GuideEnhancing loyalty Asia-Pacific Created in conjunction with Skift, this report takes a...
Oct 5, 2017 GuideDigital marketing best practices In this hotel digital marketing guide you’ll learn best...
Oct 5, 2017 Infographic10 steps to a successful hotel CRM deployment A step-by-step guide that takes the guesswork out of...
Oct 2, 2017 BlogThe hotelier’s email marketing guide for the holidays When it comes to sending email marketing campaigns, there's...
Oct 1, 2017 GuideThe hotel industry’s automated future Learn how marketers are shifting from a pattern of...
Sep 2, 2017 BlogCendyn knows the true power of data First party data is a hotel’s most valuable asset....
Sep 2, 2017 BlogUsing CRM and data to curate unique experiences While customer relationship management (CRM) is a term that...
Aug 2, 2017 BlogEmail design top tips Exceptional customer service is the foundation of what hoteliers do,...
Aug 2, 2017 BlogConverting guests to loyal brand advocates Hotels that succeed in building on their direct channels,...
Jul 2, 2017 BlogThe power of email automation Automated transactional emails can be the cornerstone of a...
Jun 2, 2017 BlogCendyn & TripAdvisor Review Collection Online ratings and reviews can make or break a...
May 2, 2017 BlogAre you utilizing your superfans? Superfans are everywhere. They consistently spend on their favorite...
Apr 2, 2017 BlogLoyalty trends shaping hotels The online marketplaces of the twenty-first century, together with...
Aug 2, 2016 BlogOwning the digital conversation throughout the travel journey In this article, we look at all the digital...
Aug 2, 2016 BlogWhat’s driving your guests to make their travel decisions? In this article, we look in detail at micro-moments...
Jun 2, 2016 BlogUse data to power audience segmentation Data is changing the foundations of hospitality marketing. With...
Feb 2, 2016The Three Essential Components of True Hotel CRM There is a fair amount of confusion in the...
Feb 2, 2015 BlogHow personalized data cultivates loyalty With one-to-one marketing, hoteliers can leverage Big Data to...
