Website design and UX trends for 2023

Increasingly, we live in a deeply digital, on-demand world. As such, the interconnected realms of web design and UX are constantly evolving and growing — and 2023 is poised to be another year of massive change. Given the realities of intense competition and the continued expansion of digital commerce, your hotel’s website is (somewhat ironically) faced with a binary choice: keep up, or be left behind. Demand for travel experiences is only ramping up this year, which means your guests’ need for a fast, intuitive, and user-friendly website experience is also growing.  

As a catalyst for digital transformation in the hospitality industry, Cendyn is committed to staying not just on top of, but ahead of these trends. With that in mind, here’s an overview of what we see as emerging website design and UX trends hoteliers should be aware of for 2023.