Communication dos and don’ts during COVID-19

How to communicate in a crisis

At any time of crisis, communication is key. Staying transparent and sharing updates with your community and audience is the best way to earn trust and stay front of mind. The COVID-19 global pandemic is no different, and as hotels across the globe navigate one of the most challenging crises of a generation, never before has communication been so important.

To help ensure you are communicating with your guests and community in the best way, we’ve created a list of Do’s and Don’ts to help guide you through the pandemic into recovery.


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