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In the weeds with your leads?

Congratulations! A good chunk of the work is already done: You’ve generated interest in your hotel, and now you have plenty of inbound requests from groups. What an enviable place to be!

Now comes the final stretch: Converting these leads into business for your hotel. This guide takes you through the necessary steps to navigate the group business landscape and ensure you’ve mastered lead management.

We highlight some tried-and-tested strategies to master lead management.

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