The evolution of hotel marketing

How to navigate the change

In today’s hospitality industry, marketing is one of the most critical functions. Effective hotel marketing leads to greater returns, delivering more bookings at lower costs. Successful hotel marketers must be fruitful collaborators, insightful visionaries, and dedicated project managers with creative mindsets and get-it-done attitudes.

To understand where we are today, let’s explore how we got to where we are. Download the guide to travel through the evolution of hotel marketing.