On-demand webinar: How to master the art of CRM-driven digital marketing

Unlock strategies to captivate guests, drive bookings, and cultivate enduring loyalty

Explore the powerful synergy between CRM and digital marketing with this exclusive webinar with hotel marketing experts Eve Tronson, Vice President, Digital Strategy, CRM & Loyalty at Viceroy Hotel Group and Tina Markowitz, Vice President, Global Digital Strategy at Cendyn.

Tune in to discover how integrated CRM data can empower hotels with invaluable insights into guest preferences, behaviors, and trends, enabling you to create hyper-targeted marketing campaigns that resonate with your audience.

Agenda highlights:
• Introduction to integrated CRM data
• Unveiling guest insights for data-driven precision
• Strategic marketing optimization
• Real-world case study
• Interactive Q&A session

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