Windjammer Landing increases revenue with a more responsive website
Cendyn designed and launched a stunning new website for the Caribbean property that led to an increase in direct online bookings and revenue.
Only 4% of total room revenue was coming from Windjammer Landing’s online channel with their existing website. Despite the beauty and luxury of the hotel, the property was losing money each year due to the inefficiency of their online portal.
In order to achieve Windjammer Landing’s goals, Cendyn identified the accommodations page as being a critical element of the new website. The previous website had copy descriptions, but was lacking an image gallery — so it didn’t adequately showcase the features of the resort.
After a full website redesign, Windjammer Landing began to see immediate improvement.
Increasing length of stay
Raising the ADR
Take market share from OTAs
This case study was completed before the Cendyn and NextGuest merger but Windjammer Landing Villa Beach Resort can now benefit from the suite of Cendyn products.