Sep 11, 2023 BlogThe power of website URL customization in the hospitality industry URL customization might seem like a minor technical detail,...
Aug 29, 2023 BlogFrom clicks to reservations: How Google Ads integration elevates yo... Connecting a hotel's reservation system with Google ads offers...
Aug 28, 2023 BlogHow AI will affect paid search for hoteliers Explore how AI-driven insights are reshaping the way hoteliers...
May 17, 2023 BlogData democratization: the benefits of owning your data vs. the trad... Taking control of your data is not only beneficial...
Mar 1, 2023 BlogWhat hotels should know about Apple Business Connect With Apple Maps being a popular alternative to Google...
Nov 1, 2022 BlogQuick wins for conversions this holiday season Learn how to maximize your holiday bookings and make...
Jul 19, 2022 BlogPreparing your hotel for the sunset of Google’s Universal Analytics For hotel marketers, there’s a major shift afoot: the...
Jun 16, 2022 BlogGoogle Marketing Live 2022 – news, insights and predictions Google’s annual Marketing Live event took place on May...
Mar 30, 2022 BlogThe importance of increasing digitization in hospitality With COVID-related labor shortages, coupled with evolved guest expectations,...
Feb 2, 2022 BlogTikTok vs Reels: Everything hotel marketers need to know With both TikTok and Reels capturing outsized attention among...
Oct 5, 2021 BlogHow to tailor your hotel’s social media presence to entice the righ... More people from more age demographics are using social...
Aug 10, 2021 BlogThe brave new world of booking direct Direct bookings increased over the past year as hoteliers...
Jul 19, 2021 BlogEmail ideas that turn lookers into bookers Email marketing is one of a hotelier’s most powerful...
May 12, 2021 BlogThe end of third-party cookies and what it means for your hotel Third-party cookies have proven to be an essential tool...
May 3, 2021 BlogCendyn CMS: Powerful, effective content marketing for hotels Behind the scenes, Cendyn’s powerful Content Management System (CMS)...
Nov 9, 2020 BlogProtect profitability with your digital marketing spend The headwinds remain strong across hospitality. Yet, momentum is...
May 2, 2018 BlogA proactive approach to hotel digital marketing Guest blog Q&A feature with John McAuliffe from WebCanada...
Aug 2, 2017 BlogAn effective digital marketing strategy Every hotel marketer knows that targeting guests and driving...
Aug 2, 2017 BlogCreative best practices for display ads To create a successful display ad, you need to...
Jun 2, 2017 BlogWebsite tagging like a pro Tagging trends and the applications themselves change very often,...
Aug 2, 2016 BlogOwning the digital conversation throughout the travel journey In this article, we look at all the digital...
Aug 2, 2015 BlogGoogle ad updates – top tips On Friday, February 19th, Google started removing the right-hand...