Resources library

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Global CRM Study preview: What’s...

This is the third article in a series where...

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Global CRM Study preview: The to...

This is the first article in a series where...

Driving revenue growth for hotels

See how Cendyn is evolving our solutions to meet...

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Revenue management: 10 ways to l...

With growing acquisition costs, increased supply, and softer demand...

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How to align hotel revenue, mark...

Here are 10 tips for finding that sweet spot...

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10 ways hotel CRM boosts your bo...

Increasingly, hotels are turning to CRM to find new...

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How to win at revenue management

Discover the winning principles of hotel revenue management and...

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Hotel data science for revenue m...

Attend our upcoming Data Science Boot Camp Breakout Sessions...

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How to build a digital culture a...

Managing digital transformation doesn’t always have to be complicated...

What is hotel CRM?

Hotel CRM consolidates, engages and measures disparate data transactions...

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Measuring what matters the most ...

Numbers are rational and assuming that the source of...

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Measuring success at your hotel

If you've got your head in a spin every...

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6 ways to woo & win groups ...

Creating a more efficient way to win business is...

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Unlocking the potential of group...

Look at how group sales & catering has become...

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Aggregating your hotel data with...

Challenges arise out of the evolution of technology in...

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Mapping personalization to profi...

Through the guest journey, travelers interact with a myriad...

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Revenue Manager’s guide to...

In this article, we take a look at the...

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Drive revenue throughout the gue...

We can’t escape the topic of AI today -...

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Drive direct bookings with hotel...

In this article we suggest some effective ways of...

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Hit the OTAs with a rebound: 5 d...

Love them or hate them, the OTAs are here...

Drive loyalty using technology

In our latest video, we take a deep dive...

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Discover everything you need to ...

We highlight the key concepts of CRM and how...

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Use technology to improve the gu...

Using technology to own the digital conversation has become...

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Your hotel’s 2018 digital market...

One of the most important services we provide for...

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Cendyn knows the true power of data

First party data is a hotel’s most valuable asset....

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The bottom line impact

As digital marketers, we always focus on return on...

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Roadmap to personalization

Hoteliers understand the benefits of one-to-one marketing and the...