Nov 7, 2022 GuideThe ultimate email marketing playbook for the holiday season With the holiday season right around the corner, now...
Nov 1, 2022 BlogQuick wins for conversions this holiday season Learn how to maximize your holiday bookings and make...
Oct 10, 2022 GuideThe ultimate guide to conquering the 2023 hotel budgeting season With the end of this year’s budgeting season within...
Sep 22, 2022 WebinarThe secret sauce to driving direct bookings via your hotel’s website With advanced personalization hoteliers can target specific offers to...
Sep 22, 2022 GuideTop questions to ask when selecting your hotel’s CMS Your Content Management System (CMS) is the backbone of...
Aug 16, 2022 GuideEmail deliverability guide for hoteliers Optimizing your email program will give your email the...
Aug 9, 2022 BlogeInsight CRM: Process data erasure requests with ease eInsight CRM allows hotels to quickly erase guest profile information...
Aug 3, 2022 Guide7 ways to boost SEO results for your hotel Learn 7 things you can do to boost your...
Jul 22, 2022 WebinarEnhance the guest experience by leveraging the power of automated p... Over the last year the industry has seen a...
Jul 14, 2022 GuideDigital advertising tips & tricks for your hotel Savvy hotel marketers must stay on top of the...
Jul 12, 2022 BlogeInsight CRM: New time-saving enhancements to build emails faster a... eInsight CRM's email builder, Studio, will put precious time...
Jun 30, 2022 GuideThe power of a CRM & PMS integration The most important integrations in the hotel technology suite...
Jun 20, 2022 Guide4 ways to use a customer data platform in hospitality Download our guide for some everyday use cases to...
Jun 14, 2022 WebinarOut with the old, in with the new: Driving loyalty now and in the f... Changing consumer priorities and values have called for a...
Jun 7, 2022 VideoCendyn Hospitality Cloud – A guest journey The Cendyn Hospitality Cloud provides a broad range of...
Jun 6, 2022 GuideHow to prepare your hotel for a pent up wedding season Thousands of wedding celebrations were cancelled or postponed over...
May 26, 2022 WebinarDriving direct bookings: Maximise the potential of your brand website With OTAs becoming more demanding, hotels want to drive...
May 19, 2022 GuideHotel website personalization tactics to boost direct bookings in t... To optimize your hotel’s direct bookings, focus first on...
May 18, 2022 BlogHow to build the ultimate distribution technology strategy for a ca... Casino resorts face unique revenue challenges that often result...
Apr 27, 2022 BlogWhich loyalty program is best for your hotel? Brands that can use loyalty programs effectively to unlock...
Apr 8, 2022 Guide5 data-driven strategies for mastering your marketing in 2022 The pursuit of the most profitable bookings isn’t easy....
Mar 30, 2022 BlogThe importance of increasing digitization in hospitality With COVID-related labor shortages, coupled with evolved guest expectations,...
Mar 30, 2022 BlogGoogle Prefetch and the future of email marketing While Google has been using prefetching in some form...
Mar 9, 2022 BlogBleisure trips, workations, & positioning your hotel for the l... More and more people around the globe are now...
Feb 2, 2022 BlogTikTok vs Reels: Everything hotel marketers need to know With both TikTok and Reels capturing outsized attention among...
Jan 11, 2022 BlogFive easy tips to drive revenue with local staycationers From couples and families to remote workers, most of...
Dec 13, 2021 BlogTrends Watch 2022: What hotel marketers need to prepare for in the ... With another year soon to be in the rear...
Dec 7, 2021 BlogEmail design trends ready to take over 2022 We hope these trends help ignite your creative spark...
Oct 26, 2021 BlogeLoyalty: Reward your guests across every aspect of the guest journey eLoyalty's latest feature unlocks new and lucrative revenue streams...
Oct 5, 2021 BlogHow to tailor your hotel’s social media presence to entice the righ... More people from more age demographics are using social...
Sep 22, 2021 BlogHow to prepare for Apple’s Mail Privacy Protection Apple released their latest operating systems and with these...
Aug 10, 2021 BlogThe brave new world of booking direct Direct bookings increased over the past year as hoteliers...
Jul 19, 2021 BlogEmail ideas that turn lookers into bookers Email marketing is one of a hotelier’s most powerful...
Jul 8, 2021 BlogHow privacy protection is changing email marketing Email marketing will continue to be an incredibly effective...
Jun 10, 2021 BlogHow hospitality is adapting to a contactless world Guests are eager to have more control when it...
Jun 9, 2021 BlogeInsight CRM: Simple, comprehensive email marketing template manage... eInsight CRM enables you to easily create and manage...
May 12, 2021 BlogThe end of third-party cookies and what it means for your hotel Third-party cookies have proven to be an essential tool...
May 3, 2021 BlogCendyn CMS: Powerful, effective content marketing for hotels Behind the scenes, Cendyn’s powerful Content Management System (CMS)...
Mar 12, 2021 BlogRejuvenate your revenue strategy for 2021 and beyond Casino revenue managers have an unprecedented level of detail...
Feb 5, 2021 BlogeInsight CRM campaign management – reimagined The new streamlined and intuitive workflows in eInsight CRM...
Jan 7, 2021 BlogPriorityQ: send ultra-personalized communications with our new one-... PriorityQ allows you to segment your top tier guests...
Nov 12, 2020 BlogeInsight CRM & Apple Wallet: reservation details at your guest... The new eInsight CRM and Apple Wallet integration is...
Nov 9, 2020 BlogProtect profitability with your digital marketing spend The headwinds remain strong across hospitality. Yet, momentum is...
Nov 5, 2020 BlogExplore The Cendyn Knowledge Cloud The Knowledge Cloud is an all-encompassing customer portal where...
Oct 28, 2020 BlogRegional trends spotlight: hospitality and travel in APAC The Asia-Pacific region was one of the earliest affected...
Oct 22, 2020 BlogInsight Score: guest lifetime value score supercharged by data science The Insight Score uses predictive revenue science to supercharge...
Oct 6, 2020 Blog10 new creative room types to boost revenue Here are 10 ideas for creative hotel room types...
Sep 14, 2020 BlogThe best hotel reopening email campaigns In this blog, we feature some of our hotel...
Sep 10, 2020 BlogAudiences: the most advanced audience segmentation and targeting ca... Our latest feature addition to eInsight CRM - Audiences....
Jan 7, 2020 Blog5 ways to start a data science initiative at your hotel Guidance for working with data as a hotel marketer...
Dec 11, 2019 BlogThe best hotel holiday email campaigns We're delighted to share with you this year the...
Nov 14, 2019 BlogDesigning a hotel loyalty program: Part 2 Today, we share Part 2 in our loyalty program...
Oct 31, 2019 BlogHow to use a Facebook catalog for hotels The Facebook catalog is one of the few constants...
Sep 23, 2019 BlogHow to master your hotel’s Instagram and Facebook stories Social media is an effective channel to showcase the...
Sep 17, 2019 BlogGlobal CRM Study preview: What’s next for the future of CRM This is the third article in a series where...
Aug 28, 2019 BlogGlobal CRM Study preview: The top challenges when it comes to CRM This is the first article in a series where...
Aug 22, 2019 Blog3 things you need to do right away on your hotel’s Google pro... Here’s what your hotel needs to know about Google’s...
Aug 15, 2019 BlogHow to bring your best guest stories to life An effective ways to combat repetition is to turn...
Aug 5, 2019 BlogGet your hotel prepared for digital transformation Hoteliers face a lot of things: from macro-economic headwinds...
Jul 1, 2019 BlogBecome a content marketing pro with six simple steps Here are 6 simple steps to help you create...
Jun 15, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... With an AI-powered hotel CRM, it's feasible to deliver...
Jun 1, 2019 BlogHoteliers: What you need to know about changes to Facebook, Instagr... Facebook announced changes across Messenger, Instagram, and WhatsApp, which...
May 1, 2019 BlogHoteliers: Everything you need to know from Google’s I/O conf... Hoteliers take a look at our recap from Google's...
Mar 1, 2019 Blog3 ways to drive local guest business for your hotel restaurant Guest post from our partners at Seven Rooms
Mar 1, 2019 BlogDesigning a hotel loyalty program: Part 1 Map out the core principles for your hotel's loyalty...
Feb 1, 2019 BlogMeasuring what matters the most at your hotel Numbers are rational and assuming that the source of...
Feb 1, 2019 BlogHow CRM has evolved the digital landscape The landscape of how we manage our data has...
Nov 1, 2018 BlogMaking personalization work in the real world Hear about three hotels experiences about personalization and see...
Nov 1, 2018 Blog(Almost) everything starts with a search Research is second nature to consumers - people are...
Oct 1, 2018 BlogShifting away from the PMS as the data warehouse Traditionally, the PMS has been considered the primary hub of...
Oct 1, 2018 BlogCRM for the modern hotel marketer We were delighted when our partners, Welcome Systems, invited...
Sep 1, 2018 BlogPersonalize the hotel guest experience We're delighted to bring you a blog post by...
Aug 2, 2018 BlogCendyn product updates Enterprise marketing automation and guest intelligence for multi-property/multi-brand implementations
Aug 1, 2018 BlogHow to reach hotel seekers in your city Amy is looking for reasons to believe your hotel...
Aug 1, 2018 BlogAggregating your hotel data with CRM Challenges arise out of the evolution of technology in...
Jul 1, 2018 BlogEngage with your most valuable guests Building a relationship with your guests is the cornerstone of hospitality,...
Jul 1, 2018 BlogCendyn featured in 2018 Hospitality Technology Study Cendyn's SVP of Global Marketing + Business Development Michael Bennett responded...
Jun 2, 2018 BlogCendyn partners with Hedgehog for marketing personalization Cendyn is proud to announce a new partnership with...
May 2, 2018 BlogA proactive approach to hotel digital marketing Guest blog Q&A feature with John McAuliffe from WebCanada...
Apr 2, 2018 BlogGet to know your guests with guest profiles By compiling data and learning guest behavior over time,...
Apr 2, 2018 BlogHit the OTAs with a rebound: 5 direct booking strategies for hotels Love them or hate them, the OTAs are here...
Apr 2, 2018 BlogData append campaigns for need times Every hotel experiences need periods. Whether it is the...
Mar 16, 2018 BlogHow to create promoters of your hotel’s brand Is your hotel benefiting from strong word-of-mouth? If not,...
Mar 2, 2018What drives guests to be promoters? In previous research conducted, we’ve seen that the Net...
Mar 2, 2018 BlogA hotel marketer’s guide to CRM Learn more about the role the Marketing Manager plays...
Feb 2, 2018 BlogUse technology to improve the guest experience Using technology to own the digital conversation has become...
Feb 2, 2018 BlogTripAdvisor success with CRM Using CRM and TripAdvisor Review Collectio technology, TripAdvisor identified...
Jan 2, 2018 Blog7 best practices for mobile-first email design We allow our favorite brands into our inbox because...
Nov 2, 2017 BlogAutomated email ideas for the holidays Email automation is a great way for hoteliers to...
Nov 2, 2017 BlogData intelligence that improves guest loyalty The hospitality industry caters to millions of people daily....
Nov 2, 2017 Blog5 ways AI is transforming hotel marketing Artificial intelligence is enabling the hotel industry to do...
Oct 2, 2017 BlogThe hotelier’s email marketing guide for the holidays When it comes to sending email marketing campaigns, there's...
Sep 2, 2017 BlogCendyn knows the true power of data First party data is a hotel’s most valuable asset....
Sep 2, 2017 BlogUsing CRM and data to curate unique experiences While customer relationship management (CRM) is a term that...
Aug 2, 2017 BlogEmail design top tips Exceptional customer service is the foundation of what hoteliers do,...
Aug 2, 2017 BlogConverting guests to loyal brand advocates Hotels that succeed in building on their direct channels,...
Aug 2, 2017 BlogAn effective digital marketing strategy Every hotel marketer knows that targeting guests and driving...
Aug 2, 2017 BlogCreative best practices for display ads To create a successful display ad, you need to...
Jul 2, 2017 BlogConnectivity within the hospitality industry As the most connected customer relationship management (CRM) solution...
Jul 2, 2017 BlogThe power of email automation Automated transactional emails can be the cornerstone of a...
Jun 2, 2017 BlogCendyn & TripAdvisor Review Collection Online ratings and reviews can make or break a...
Jun 2, 2017 BlogWebsite tagging like a pro Tagging trends and the applications themselves change very often,...
May 2, 2017 BlogAre you utilizing your superfans? Superfans are everywhere. They consistently spend on their favorite...
Apr 2, 2017 BlogLoyalty trends shaping hotels The online marketplaces of the twenty-first century, together with...
Aug 2, 2016 BlogWhat’s driving your guests to make their travel decisions? In this article, we look in detail at micro-moments...
Jun 2, 2016 BlogUse data to power audience segmentation Data is changing the foundations of hospitality marketing. With...
Feb 2, 2016The Three Essential Components of True Hotel CRM There is a fair amount of confusion in the...
Aug 2, 2015 BlogGoogle ad updates – top tips On Friday, February 19th, Google started removing the right-hand...
Feb 2, 2015 BlogHow personalized data cultivates loyalty With one-to-one marketing, hoteliers can leverage Big Data to...
