Mar 27, 2023 BlogCRM Analytics: applying business intelligence to understand your gu... Applying BI to your CRM data empowers your team...
Feb 7, 2023 BlogAre hotel restaurants stepping up to the plate? Empower your hotel and restaurant staff to recognize, reward...
Apr 27, 2022 BlogWhich loyalty program is best for your hotel? Brands that can use loyalty programs effectively to unlock...
Mar 30, 2022 BlogThe importance of increasing digitization in hospitality With COVID-related labor shortages, coupled with evolved guest expectations,...
Mar 30, 2022 BlogGoogle Prefetch and the future of email marketing While Google has been using prefetching in some form...
Jan 10, 2022 BlogTendencias 2022: lo que los profesionales de marketing hotelero deb... Con un nuevo año que comienza, miramos hacia 2022...
Dec 13, 2021 BlogTrends Watch 2022: What hotel marketers need to prepare for in the ... With another year soon to be in the rear...
Dec 7, 2021 BlogEmail design trends ready to take over 2022 We hope these trends help ignite your creative spark...
Oct 26, 2021 BlogeLoyalty: Reward your guests across every aspect of the guest journey eLoyalty's latest feature unlocks new and lucrative revenue streams...
Jul 8, 2021 BlogHow privacy protection is changing email marketing Email marketing will continue to be an incredibly effective...
Jun 9, 2021 BlogeInsight CRM: Simple, comprehensive email marketing template manage... eInsight CRM enables you to easily create and manage...
Feb 5, 2021 BlogeInsight CRM campaign management – reimagined The new streamlined and intuitive workflows in eInsight CRM...
Jan 7, 2021 BlogPriorityQ: send ultra-personalized communications with our new one-... PriorityQ allows you to segment your top tier guests...
Nov 12, 2020 BlogeInsight CRM & Apple Wallet: reservation details at your guest... The new eInsight CRM and Apple Wallet integration is...
Oct 22, 2020 BlogInsight Score: guest lifetime value score supercharged by data science The Insight Score uses predictive revenue science to supercharge...
Sep 14, 2020 BlogThe best hotel reopening email campaigns In this blog, we feature some of our hotel...
Sep 10, 2020 BlogAudiences: the most advanced audience segmentation and targeting ca... Our latest feature addition to eInsight CRM - Audiences....
Sep 8, 2020 BlogHow to use Facebook to improve your hotel’s digital marketing Here’s what you need to know about using Facebook...
Jul 15, 2020 BlogThe Email Benchmarks – how 2020 shaped email marketing As our first follow-up to our Email Benchmark Report,...
Mar 18, 2020 BlogHot tips! Dealing with the effects of COVID-19? We’ve put together some tips and tricks for using...
Mar 10, 2020 BlogWhat’s at the heart of good hotel Website design? Creating a compelling and effective hotel website means balancing...
Mar 6, 2020 BlogWhat to do when crisis comes to your city Make no mistake: the global spread of the novel...
Mar 3, 2020 BlogTop social platforms in APAC for hoteliers Where should you be investing your marketing dollars and...
Feb 14, 2020 BlogHow to protect your hotel and prepare for a crisis A time of crisis can be stressful for anyone...
Jan 7, 2020 Blog5 ways to start a data science initiative at your hotel Guidance for working with data as a hotel marketer...
Dec 11, 2019 BlogThe best hotel holiday email campaigns We're delighted to share with you this year the...
Nov 14, 2019 BlogDesigning a hotel loyalty program: Part 2 Today, we share Part 2 in our loyalty program...
Oct 31, 2019 BlogMaster lead scoring at your hotel Group sales success comes from effectively allocating resources to...
Oct 31, 2019 BlogHow to use a Facebook catalog for hotels The Facebook catalog is one of the few constants...
Oct 15, 2019 BlogSeven steps to master lead management at your hotel Deliver a considerate and impactful lead acquisition and conversion...
Sep 23, 2019 BlogHow to master your hotel’s Instagram and Facebook stories Social media is an effective channel to showcase the...
Sep 17, 2019 BlogGlobal CRM Study preview: What’s next for the future of CRM This is the third article in a series where...
Sep 4, 2019 BlogGlobal CRM study preview: What hotels look for in a CRM This is the second article in a series where...
Aug 28, 2019 BlogGlobal CRM Study preview: The top challenges when it comes to CRM This is the first article in a series where...
Aug 22, 2019 Blog3 things you need to do right away on your hotel’s Google pro... Here’s what your hotel needs to know about Google’s...
Aug 15, 2019 BlogHow to bring your best guest stories to life An effective ways to combat repetition is to turn...
Aug 5, 2019 BlogGet your hotel prepared for digital transformation Hoteliers face a lot of things: from macro-economic headwinds...
Jul 1, 2019 BlogBecome a content marketing pro with six simple steps Here are 6 simple steps to help you create...
Jul 1, 2019 Blog5 proposal mistakes your hotel should stop right now Stay away from these sales sins that consistently cost...
Jun 15, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... With an AI-powered hotel CRM, it's feasible to deliver...
Jun 1, 2019 BlogHoteliers: What you need to know about changes to Facebook, Instagr... Facebook announced changes across Messenger, Instagram, and WhatsApp, which...
May 26, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... AI makes it possible to have robust hotel guest...
May 1, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing R... Artificial intelligence and machine learning are breaking new ground...
May 1, 2019 BlogHoteliers: Everything you need to know from Google’s I/O conf... Hoteliers take a look at our recap from Google's...
Mar 1, 2019 Blog3 ways to drive local guest business for your hotel restaurant Guest post from our partners at Seven Rooms
Mar 1, 2019 BlogDesigning a hotel loyalty program: Part 1 Map out the core principles for your hotel's loyalty...
Feb 1, 2019 BlogMeasuring what matters the most at your hotel Numbers are rational and assuming that the source of...
Feb 1, 2019 BlogHow CRM has evolved the digital landscape The landscape of how we manage our data has...
Nov 1, 2018 BlogMaking personalization work in the real world Hear about three hotels experiences about personalization and see...
Nov 1, 2018 Blog(Almost) everything starts with a search Research is second nature to consumers - people are...
Oct 1, 2018 BlogShifting away from the PMS as the data warehouse Traditionally, the PMS has been considered the primary hub of...
Oct 1, 2018 BlogCRM for the modern hotel marketer We were delighted when our partners, Welcome Systems, invited...
Sep 1, 2018 BlogPersonalize the hotel guest experience We're delighted to bring you a blog post by...
Sep 1, 2018 BlogAce your hotel RFP response process In the hotel industry an RFP, or request for proposal,...
Aug 2, 2018 BlogCendyn product updates Enterprise marketing automation and guest intelligence for multi-property/multi-brand implementations
Aug 1, 2018 BlogHow to reach hotel seekers in your city Amy is looking for reasons to believe your hotel...
Aug 1, 2018 BlogAggregating your hotel data with CRM Challenges arise out of the evolution of technology in...
Jul 1, 2018 BlogEngage with your most valuable guests Building a relationship with your guests is the cornerstone of hospitality,...
Jun 2, 2018 BlogCendyn partners with Hedgehog for marketing personalization Cendyn is proud to announce a new partnership with...
Jun 2, 2018 BlogMapping personalization to profits in the guest journey Through the guest journey, travelers interact with a myriad...
May 2, 2018 BlogDrive revenue throughout the guest journey We can’t escape the topic of AI today -...
Apr 2, 2018 BlogDrive direct bookings with hotel CRM In this article we suggest some effective ways of...
Apr 2, 2018 BlogGet to know your guests with guest profiles By compiling data and learning guest behavior over time,...
Apr 2, 2018 BlogHit the OTAs with a rebound: 5 direct booking strategies for hotels Love them or hate them, the OTAs are here...
Apr 2, 2018 BlogData append campaigns for need times Every hotel experiences need periods. Whether it is the...
Mar 16, 2018 BlogHow to create promoters of your hotel’s brand Is your hotel benefiting from strong word-of-mouth? If not,...
Mar 2, 2018 BlogA hotel marketer’s guide to CRM Learn more about the role the Marketing Manager plays...
Feb 2, 2018 BlogPromoter, neutral or detractor? What makes a guest a promoter, neutral or detractor?...
Feb 2, 2018 BlogUse technology to improve the guest experience Using technology to own the digital conversation has become...
Feb 2, 2018 BlogTripAdvisor success with CRM Using CRM and TripAdvisor Review Collectio technology, TripAdvisor identified...
Jan 2, 2018 Blog7 best practices for mobile-first email design We allow our favorite brands into our inbox because...
Nov 2, 2017 BlogAutomated email ideas for the holidays Email automation is a great way for hoteliers to...
Nov 2, 2017 BlogData intelligence that improves guest loyalty The hospitality industry caters to millions of people daily....
Nov 2, 2017 Blog5 ways AI is transforming hotel marketing Artificial intelligence is enabling the hotel industry to do...
Oct 2, 2017 BlogThe hotelier’s email marketing guide for the holidays When it comes to sending email marketing campaigns, there's...
Sep 2, 2017 BlogCendyn knows the true power of data First party data is a hotel’s most valuable asset....
Sep 2, 2017 BlogUsing CRM and data to curate unique experiences While customer relationship management (CRM) is a term that...
Aug 2, 2017 BlogEmail design top tips Exceptional customer service is the foundation of what hoteliers do,...
Aug 2, 2017 BlogConverting guests to loyal brand advocates Hotels that succeed in building on their direct channels,...
Jun 2, 2017 BlogCendyn & TripAdvisor Review Collection Online ratings and reviews can make or break a...
May 2, 2017 BlogAre you utilizing your superfans? Superfans are everywhere. They consistently spend on their favorite...
Apr 2, 2017 BlogLoyalty trends shaping hotels The online marketplaces of the twenty-first century, together with...
Aug 2, 2016 BlogOwning the digital conversation throughout the travel journey In this article, we look at all the digital...
Aug 2, 2016 BlogWhat’s driving your guests to make their travel decisions? In this article, we look in detail at micro-moments...
Jun 2, 2016 BlogUse data to power audience segmentation Data is changing the foundations of hospitality marketing. With...
Feb 2, 2015 BlogHow personalized data cultivates loyalty With one-to-one marketing, hoteliers can leverage Big Data to...
