Mar 27, 2023 BlogCRM Analytics: applying business intelligence to understand your gu... Applying BI to your CRM data empowers your team...
Mar 27, 2023 BlogAn effective casino digital marketing strategy We’ve compiled a few smart tips for an effective...
Mar 1, 2023 BlogWhat hotels should know about Apple Business Connect With Apple Maps being a popular alternative to Google...
Feb 16, 2023 BlogCendyn CMS: New Dashboard, email template editor and more We’re excited to announce the many enhancements we’ve deployed...
Feb 7, 2023 BlogAre hotel restaurants stepping up to the plate? Empower your hotel and restaurant staff to recognize, reward...
Jan 18, 2023 BlogCCPA, CPRA and the changing privacy landscape The protection of customer data is a crucial component...
Dec 13, 2022 BlogDiscover Guestrev’s all-new Multi-Day View UI With a fresh new look and enhanced functionality Guestrev's...
Nov 21, 2022 BlogThe power of integrating AI into your property’s call center Cendyn’s new AI Call Center integration was created in...
Nov 1, 2022 BlogQuick wins for conversions this holiday season Learn how to maximize your holiday bookings and make...
Sep 21, 2022 BlogHow to create alignment from a fragmented booking funnel Learn how to align goals across your organization while...
Sep 20, 2022 BlogGuestrev is getting a makeover With a fresh new look and enhanced functionality Guestrev's...
Aug 9, 2022 BlogeInsight CRM: Process data erasure requests with ease eInsight CRM allows hotels to quickly erase guest profile information...
Jul 26, 2022 BlogHotelier’s quick guide to Expedia’s Search and Sort Factors update Researching hotels on OTA review sites is often the...
Jul 19, 2022 BlogPreparing your hotel for the sunset of Google’s Universal Analytics For hotel marketers, there’s a major shift afoot: the...
Jul 13, 2022 BlogInsights: How your conversion rate is affected by parity performance Competitive pricing has never been more important for hotels....
Jul 12, 2022 BlogeInsight CRM: New time-saving enhancements to build emails faster a... eInsight CRM's email builder, Studio, will put precious time...
Jun 16, 2022 BlogGoogle Marketing Live 2022 – news, insights and predictions Google’s annual Marketing Live event took place on May...
May 18, 2022 BlogHow to build the ultimate distribution technology strategy for a ca... Casino resorts face unique revenue challenges that often result...
May 4, 2022 BlogHotel distribution strategy from the inside out The effectiveness of your hotel’s distribution strategy has a...
Apr 27, 2022 BlogWhich loyalty program is best for your hotel? Brands that can use loyalty programs effectively to unlock...
Mar 30, 2022 BlogThe importance of increasing digitization in hospitality With COVID-related labor shortages, coupled with evolved guest expectations,...
Mar 30, 2022 BlogGoogle Prefetch and the future of email marketing While Google has been using prefetching in some form...
Mar 9, 2022 BlogBleisure trips, workations, & positioning your hotel for the l... More and more people around the globe are now...
Feb 2, 2022 BlogTikTok vs Reels: Everything hotel marketers need to know With both TikTok and Reels capturing outsized attention among...
Jan 11, 2022 BlogFive easy tips to drive revenue with local staycationers From couples and families to remote workers, most of...
Jan 10, 2022 BlogTendencias 2022: lo que los profesionales de marketing hotelero deb... Con un nuevo año que comienza, miramos hacia 2022...
Dec 13, 2021 BlogTrends Watch 2022: What hotel marketers need to prepare for in the ... With another year soon to be in the rear...
Dec 13, 2021 BlogTrends Watch 2022: How hotel sales teams can prepare for the year a... It’s a distinct possibility that the pandemic has fundamentally...
Dec 13, 2021 BlogTrends Watch 2022: What revenue managers need to know in the year a... “Doing more with less” has become a core skill...
Dec 7, 2021 BlogEmail design trends ready to take over 2022 We hope these trends help ignite your creative spark...
Oct 28, 2021 BlogRevintel: Compose hotel data into intelligent insights Revintel, Cendyn’s powerful cloud-based BI solution, now allows you...
Oct 26, 2021 BlogeLoyalty: Reward your guests across every aspect of the guest journey eLoyalty's latest feature unlocks new and lucrative revenue streams...
Oct 5, 2021 BlogHow to tailor your hotel’s social media presence to entice the righ... More people from more age demographics are using social...
Sep 22, 2021 BlogHow to prepare for Apple’s Mail Privacy Protection Apple released their latest operating systems and with these...
Aug 10, 2021 BlogThe brave new world of booking direct Direct bookings increased over the past year as hoteliers...
Jul 30, 2021 BlogInternational Friendship Day 2021 To celebrate International Friendship Day at Cendyn we spoke...
Jul 19, 2021 BlogEmail ideas that turn lookers into bookers Email marketing is one of a hotelier’s most powerful...
Jul 8, 2021 BlogHow privacy protection is changing email marketing Email marketing will continue to be an incredibly effective...
Jun 29, 2021 BlogPride Month 2021 at Cendyn Cendyn strongly supports our LGBTQIAP+ Community & would like...
Jun 10, 2021 BlogHow hospitality is adapting to a contactless world Guests are eager to have more control when it...
Jun 9, 2021 BlogeInsight CRM: Simple, comprehensive email marketing template manage... eInsight CRM enables you to easily create and manage...
May 21, 2021 BlogWorld Day for Cultural Diversity 2021 We help hoteliers put their guests at the heart...
May 12, 2021 BlogThe end of third-party cookies and what it means for your hotel Third-party cookies have proven to be an essential tool...
May 3, 2021 BlogCendyn CMS: Powerful, effective content marketing for hotels Behind the scenes, Cendyn’s powerful Content Management System (CMS)...
Mar 12, 2021 BlogRejuvenate your revenue strategy for 2021 and beyond Casino revenue managers have an unprecedented level of detail...
Mar 8, 2021 BlogInternational Women’s Day 2021 On this International Women’s Day we are so grateful...
Feb 5, 2021 BlogeInsight CRM campaign management – reimagined The new streamlined and intuitive workflows in eInsight CRM...
Jan 7, 2021 BlogPriorityQ: send ultra-personalized communications with our new one-... PriorityQ allows you to segment your top tier guests...
Dec 7, 2020 BlogeProposal Video: drive more sales conversations with personalized v... eProposal Video makes your sales proposal stand out, bringing...
Nov 23, 2020 BlogGuestrev RMS: The latest advancement in maximizing your hotel reven... The latest advancement to the Guestrev RMS now offers...
Nov 20, 2020 BlogComparison Year: Get a more balanced view of your hotel’s performan... The Comparison Year parameter in Revintel makes it easy...
Nov 12, 2020 BlogeInsight CRM & Apple Wallet: reservation details at your guest... The new eInsight CRM and Apple Wallet integration is...
Nov 9, 2020 BlogProtect profitability with your digital marketing spend The headwinds remain strong across hospitality. Yet, momentum is...
Nov 5, 2020 BlogExplore The Cendyn Knowledge Cloud The Knowledge Cloud is an all-encompassing customer portal where...
Oct 29, 2020 BlogSynchronize: Real-time data intelligence to view the most accurate ... Synchronize allows hoteliers the ability to quickly align their PMS data with Guestrev and...
Oct 28, 2020 BlogRegional trends spotlight: hospitality and travel in APAC The Asia-Pacific region was one of the earliest affected...
Oct 22, 2020 BlogDynamic Room Type Pricing: a flexible decision support tool to help... Dynamic Room Type Pricing offers Revenue Managers a flexible decision support...
Oct 22, 2020 BlogInsight Score: guest lifetime value score supercharged by data science The Insight Score uses predictive revenue science to supercharge...
Oct 6, 2020 Blog10 new creative room types to boost revenue Here are 10 ideas for creative hotel room types...
Sep 14, 2020 BlogThe best hotel reopening email campaigns In this blog, we feature some of our hotel...
Sep 10, 2020 BlogAudiences: the most advanced audience segmentation and targeting ca... Our latest feature addition to eInsight CRM - Audiences....
Sep 8, 2020 BlogHow to use Facebook to improve your hotel’s digital marketing Here’s what you need to know about using Facebook...
Jul 15, 2020 BlogThe Email Benchmarks – how 2020 shaped email marketing As our first follow-up to our Email Benchmark Report,...
Jul 1, 2020 BlogPlotting the comeback for hotels in a COVID-19 environment Hotels in North America and around the world are...
May 26, 2020 BlogHotel-Casinos: Get ready for re-opening Several hotel-casinos across the US are re-opening this week,...
May 19, 2020 BlogManaging capacity constraints in a COVID-19 world As hotels around the world gradually reopen they face...
May 13, 2020 BlogSurvey results: How hotels are coping with COVID-19 See the results and first-hand accounts of how hoteliers...
May 8, 2020 BlogHow to stay connected to your guests while your hotel is closed Ghosting is never a good look. If your hotel...
Apr 8, 2020 BlogSix ways your RMS can assist with revenue management strategy durin... Here are six recommendations to help you to plan...
Mar 18, 2020 BlogHot tips! Dealing with the effects of COVID-19? We’ve put together some tips and tricks for using...
Mar 18, 2020 BlogThe ultimate crisis survival guide for hotels The recent global spread of COVID-19 - and the...
Mar 10, 2020 BlogWhat’s at the heart of good hotel Website design? Creating a compelling and effective hotel website means balancing...
Mar 6, 2020 BlogWhat to do when crisis comes to your city Make no mistake: the global spread of the novel...
Mar 3, 2020 BlogTop social platforms in APAC for hoteliers Where should you be investing your marketing dollars and...
Feb 14, 2020 BlogHow to protect your hotel and prepare for a crisis A time of crisis can be stressful for anyone...
Jan 23, 2020 Blograinmaker product enhancements rainmaker, part of the Cendyn Revenue Cloud will now...
Jan 8, 2020 Blog7 Skills to help you close more business at your hotel Group sales is not about manipulation; it’s about understanding...
Jan 7, 2020 Blog5 ways to start a data science initiative at your hotel Guidance for working with data as a hotel marketer...
Dec 11, 2019 BlogThe best hotel holiday email campaigns We're delighted to share with you this year the...
Nov 27, 2019 BlogScience vs. fiction: RMS As research shows, when implemented appropriately, a science-based RMS leads...
Nov 27, 2019 BlogA comprehensive approach to hotel channel distribution By analyzing channels, hotels can develop a holistic strategy...
Nov 27, 2019 BlogUsing a BI tool to build a collaborative revenue strategy culture Revenue strategy requires a collaborative approach, with every stakeholder...
Nov 26, 2019 BlogDisaster recovery and readiness considerations for hotel revenue ma... The primary concerns of a revenue manager in a...
Nov 14, 2019 BlogDesigning a hotel loyalty program: Part 2 Today, we share Part 2 in our loyalty program...
Oct 31, 2019 BlogMaster lead scoring at your hotel Group sales success comes from effectively allocating resources to...
Oct 31, 2019 BlogHow to use a Facebook catalog for hotels The Facebook catalog is one of the few constants...
Oct 15, 2019 BlogMeet the Cendyn team: 5 minutes with Melissa Phillips Melissa Phillips, Sales Development Representative, describes her career at...
Oct 15, 2019 BlogSeven steps to master lead management at your hotel Deliver a considerate and impactful lead acquisition and conversion...
Oct 1, 2019 BlogFAQ: How Cendyn is preparing for CCPA To help prepare our customers, we’ve prepared a Q...
Sep 25, 2019 BlogCreate the perfect guest experience using your data Build the muscle memory that gives your team the...
Sep 25, 2019 BlogInsider Perspective: Michael Bennett, Chief Marketing Officer Cendyn's first "Insider Perspective" feature highlights Michael Bennett, Chief...
Sep 23, 2019 BlogHow to master your hotel’s Instagram and Facebook stories Social media is an effective channel to showcase the...
Sep 17, 2019 BlogGlobal CRM Study preview: What’s next for the future of CRM This is the third article in a series where...
Sep 10, 2019 BlogMaximize hotel profitability with group business The challenge with groups, is that you must manage...
Sep 4, 2019 BlogGlobal CRM study preview: What hotels look for in a CRM This is the second article in a series where...
Sep 3, 2019 BlogHotel BI: Applying data analytics to real-life situations Hotel owners looking to accurately and efficiently improve business...
Aug 28, 2019 BlogGlobal CRM Study preview: The top challenges when it comes to CRM This is the first article in a series where...
Aug 22, 2019 Blog3 things you need to do right away on your hotel’s Google pro... Here’s what your hotel needs to know about Google’s...
Aug 15, 2019 BlogRevenue Management to Revenue Strategy: The changing role of RM in ... With U.S. hotel occupancy levels registering record-breaking performance,1 hoteliers must get...
Aug 15, 2019 BlogHow to bring your best guest stories to life An effective ways to combat repetition is to turn...
Aug 5, 2019 BlogGet your hotel prepared for digital transformation Hoteliers face a lot of things: from macro-economic headwinds...
Jul 10, 2019 BlogThe key to profitability: understand your demand forecast A hotel that is constantly jam-packed with guests is...
Jul 1, 2019 BlogBecome a content marketing pro with six simple steps Here are 6 simple steps to help you create...
Jul 1, 2019 Blog5 proposal mistakes your hotel should stop right now Stay away from these sales sins that consistently cost...
Jun 15, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... With an AI-powered hotel CRM, it's feasible to deliver...
Jun 1, 2019 BlogHoteliers: What you need to know about changes to Facebook, Instagr... Facebook announced changes across Messenger, Instagram, and WhatsApp, which...
May 26, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing – Pa... AI makes it possible to have robust hotel guest...
May 1, 2019 BlogThe Future of CRM, AI and machine learning for hotel marketing R... Artificial intelligence and machine learning are breaking new ground...
May 1, 2019 BlogHotel data science for revenue management Attend our upcoming Data Science Boot Camp Breakout Sessions...
May 1, 2019 BlogHoteliers: Everything you need to know from Google’s I/O conf... Hoteliers take a look at our recap from Google's...
Apr 10, 2019 BlogRM strategies & best practices for pre-opening your property For a positive return on your real estate investment,...
Apr 1, 2019 BlogDelivering your brand promise across the guest journey Brand consistency is table stakes when it comes to...
Mar 1, 2019 Blog3 ways to drive local guest business for your hotel restaurant Guest post from our partners at Seven Rooms
Mar 1, 2019 BlogDesigning a hotel loyalty program: Part 1 Map out the core principles for your hotel's loyalty...
Feb 28, 2019 BlogEight ways to be a winner in hotel operations Operations is the beating heart of the hotel, the...
Feb 1, 2019 BlogMeasuring what matters the most at your hotel Numbers are rational and assuming that the source of...
Feb 1, 2019 BlogHow CRM has evolved the digital landscape The landscape of how we manage our data has...
Nov 6, 2018 BlogMeet the Cendyn Team: 5 minutes with Claire Boys Meet Claire Boys - Cendyn's EMEA Account Mananger who...
Nov 1, 2018 BlogMaking personalization work in the real world Hear about three hotels experiences about personalization and see...
Nov 1, 2018 Blog(Almost) everything starts with a search Research is second nature to consumers - people are...
Nov 1, 2018 Blog6 ways to woo & win groups & catering Creating a more efficient way to win business is...
Oct 1, 2018 BlogShifting away from the PMS as the data warehouse Traditionally, the PMS has been considered the primary hub of...
Oct 1, 2018 BlogCRM for the modern hotel marketer We were delighted when our partners, Welcome Systems, invited...
Sep 1, 2018 BlogPersonalize the hotel guest experience We're delighted to bring you a blog post by...
Sep 1, 2018 BlogAce your hotel RFP response process In the hotel industry an RFP, or request for proposal,...
Aug 2, 2018 BlogCendyn product updates Enterprise marketing automation and guest intelligence for multi-property/multi-brand implementations
Aug 2, 2018 BlogMeet the Cendyn Team: Travel chat with Chris Bram Chris is our Senior Director of CRM Product Services....
Aug 1, 2018 BlogHow to reach hotel seekers in your city Amy is looking for reasons to believe your hotel...
Aug 1, 2018 BlogAggregating your hotel data with CRM Challenges arise out of the evolution of technology in...
Aug 1, 2018 BlogSizing the value of group business for your hotel The cost of servicing different types of groups is...
Jul 1, 2018 BlogEngage with your most valuable guests Building a relationship with your guests is the cornerstone of hospitality,...
Jul 1, 2018 BlogCendyn featured in 2018 Hospitality Technology Study Cendyn's SVP of Global Marketing + Business Development Michael Bennett responded...
Jul 1, 2018 BlogMaster the art of relationships to win group business for your hotel If you’re a hotelier responsible for securing groups and...
Jun 2, 2018 BlogCendyn partners with Hedgehog for marketing personalization Cendyn is proud to announce a new partnership with...
Jun 2, 2018 BlogMapping personalization to profits in the guest journey Through the guest journey, travelers interact with a myriad...
May 2, 2018 BlogA proactive approach to hotel digital marketing Guest blog Q&A feature with John McAuliffe from WebCanada...
May 2, 2018 BlogHappy Mother’s Day, from Cendyn! Today is Mother’s Day! To celebrate, we asked our...
May 2, 2018 BlogDrive revenue throughout the guest journey We can’t escape the topic of AI today -...
Apr 2, 2018 BlogDrive direct bookings with hotel CRM In this article we suggest some effective ways of...
Apr 2, 2018 BlogGet to know your guests with guest profiles By compiling data and learning guest behavior over time,...
Apr 2, 2018 BlogHit the OTAs with a rebound: 5 direct booking strategies for hotels Love them or hate them, the OTAs are here...
Apr 2, 2018 BlogData append campaigns for need times Every hotel experiences need periods. Whether it is the...
Mar 16, 2018 BlogHow to create promoters of your hotel’s brand Is your hotel benefiting from strong word-of-mouth? If not,...
Mar 2, 2018 BlogA hotel marketer’s guide to CRM Learn more about the role the Marketing Manager plays...
Mar 2, 2018 BlogMeet the Cendyn Team: Derek Stevens Meet Derek Stevens from our Sales Development Team
Feb 2, 2018 BlogPromoter, neutral or detractor? What makes a guest a promoter, neutral or detractor?...
Feb 2, 2018 BlogUse technology to improve the guest experience Using technology to own the digital conversation has become...
Feb 2, 2018 BlogTripAdvisor success with CRM Using CRM and TripAdvisor Review Collectio technology, TripAdvisor identified...
Jan 2, 2018 Blog7 best practices for mobile-first email design We allow our favorite brands into our inbox because...
Nov 2, 2017 BlogAutomated email ideas for the holidays Email automation is a great way for hoteliers to...
Nov 2, 2017 BlogData intelligence that improves guest loyalty The hospitality industry caters to millions of people daily....
Nov 2, 2017 Blog5 ways AI is transforming hotel marketing Artificial intelligence is enabling the hotel industry to do...
Oct 2, 2017 BlogThe hotelier’s email marketing guide for the holidays When it comes to sending email marketing campaigns, there's...
Oct 2, 2017 BlogMeet the Cendyn Team: Travel chat with Rodd Herron Rodd is our Vice President of Sales Development and...
Sep 2, 2017 BlogCendyn knows the true power of data First party data is a hotel’s most valuable asset....
Sep 2, 2017 BlogUsing CRM and data to curate unique experiences While customer relationship management (CRM) is a term that...
Aug 2, 2017 BlogEmail design top tips Exceptional customer service is the foundation of what hoteliers do,...
Aug 2, 2017 BlogMeet the Cendyn Team: Travel chat with Kevin Ryan Kevin Ryan oversees all product design for Cendyn’s Ovations...
Aug 2, 2017 BlogConverting guests to loyal brand advocates Hotels that succeed in building on their direct channels,...
Aug 2, 2017 BlogAn effective digital marketing strategy Every hotel marketer knows that targeting guests and driving...
Aug 2, 2017 BlogCreative best practices for display ads To create a successful display ad, you need to...
Jul 2, 2017 BlogConnectivity within the hospitality industry As the most connected customer relationship management (CRM) solution...
Jul 2, 2017 BlogThe power of email automation Automated transactional emails can be the cornerstone of a...
Jul 2, 2017 BlogMeet the Cendyn Team: Travel chat with Sara Toth Sara Toth, Vice President, Enterprise Business Solutions, has been...
Jun 2, 2017 BlogCendyn & TripAdvisor Review Collection Online ratings and reviews can make or break a...
Jun 2, 2017 BlogWebsite tagging like a pro Tagging trends and the applications themselves change very often,...
Jun 2, 2017 BlogMeet the Cendyn Team: Travel chat with Laura Raso Lover of travelling, Laura Raso, Guestfolio's Office Manager shares...
May 2, 2017 BlogMeet the Cendyn Team: Travel chat with Nicki Graham Dislike the journey, but love the destination? Cendyn’s Senior...
May 2, 2017 BlogAre you utilizing your superfans? Superfans are everywhere. They consistently spend on their favorite...
Apr 2, 2017 BlogLoyalty trends shaping hotels The online marketplaces of the twenty-first century, together with...
Mar 2, 2017 BlogInnovating with AI: predictive analytics Hoteliers have an amazing collection of raw data, which...
Dec 2, 2016 Blog5 Awesome Tips about eProposal eProposal packs a powerful punch, empowering you to respond...
Sep 2, 2016 BlogThe key to executing smarter meetings Event Management technology has enabled companies to better manage...
Aug 2, 2016 BlogOwning the digital conversation throughout the travel journey In this article, we look at all the digital...
Aug 2, 2016 BlogWhat’s driving your guests to make their travel decisions? In this article, we look in detail at micro-moments...
Jul 2, 2016 BlogWhy first responders get 70% of the business You never get a second chance to make a...
Jun 2, 2016 BlogUse data to power audience segmentation Data is changing the foundations of hospitality marketing. With...
May 2, 2016 Blog5 tips for switching to paperless events Paperless events are becoming more popular than ever for...
Aug 2, 2015 BlogGoogle ad updates – top tips On Friday, February 19th, Google started removing the right-hand...
Feb 2, 2015 BlogHow personalized data cultivates loyalty With one-to-one marketing, hoteliers can leverage Big Data to...
